Nik Piscitello

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Spotted around the media universe

RPA Goes Back to Basics for Honda - Posted October 15, 2014
Yesterday we posted on an RPA campaign in which the agency dove into comedic short films for client Honda with the help of funny man Nick Thune. In today's offering, RPA does things a bit more traditionally for the same client. Here's "Music Festival": ... [MediaJobsDaily]

RPA Spreads 'Summer Cheerance' for Honda - Posted August 4, 2014
RPA has launched a new integrated campaign for Honda highlighting the brand's summer clearance event and attempting to spread summer cheer, under the face-palm worthy title "Summer Cheerance." To be fair, "Summer Cheerance" is at least memorable, however irksome the title may be. The campaign includes broadcast spots, print, digital, radio, "an... [AgencySpy]

Walmart Appeals to Crazy People for 'Call of Duty' Midnight Release - Posted November 9, 2012
With the Harry Potter series of novels completed, the only products that can get weirdos to hang out in a store until midnight are video games. And, with the release of Call of Duty: Black Ops II coming next week, "America's Chain," Walmart, is trying to convince weirdos to specifically hang... [AgencySpy]

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