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Sightings (21)

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Toyota Hopes to 'Go Places' With New Ad Agency Chief - Posted June 5, 2014
This clever towing exhibition won S+S AME Platinum and Bronze Saatchi & Saatchi L.A., which has been Toyota's agency for ye... [AgencySpy]

Nissan Blames Agency for Tweet Knocking Tesla - Posted March 19, 2014
Last week Elon Musk's Tesla Motors poached Nissan's PR chief to lead its marketing and communications efforts. We can see why the larger company might respond by one-upping the upstart, but based on its response to a quippy tweet, we do not think this clip summarizes its strategy moving forward: ... [PRNewser]

Tesla Hires Former Nissan PR Chief to Lead Comms and Marketing Efforts - Posted March 17, 2014
At the end of last week, Elon Musk's award-winning, famously combative electric car... [PRNewser]

Here's the Only Zombie Snowmen Ad You Need to See Today - Posted January 17, 2014
Apropos of your post-lunch Friday afternoon lull, here's that rare car ad that does something ever-so-slightly creative by working with the bizarre "zombie snowmen" theme. On the one hand, this TBWA Canada Nissan spot probably wouldn't disprove the "... [PRNewser]

Nissan Fuels Up Facebook Marketing To Promote 2014 Nissan Versa Note - Posted October 18, 2013
Automaker Nissan continues to use Facebook and other social networks to drive sale... [AllFacebook]

Would You 'Follow' Your Favorite Brands on Spotify? - Posted August 22, 2013
And we were just starting to like Spotify. Thom Yorke's least favorite s... [PRNewser]

Social Media Newsfeed: Vine Reaches 40M Users | iTunes Radio - Posted August 21, 2013
[emailonly]{{{ sbox300x250 }}}[/emailonly]  Click here to receive the Morning Social Media Newsfeed via email. ... [SocialTimes.com]

How Facebook Is Transforming The News - Posted July 8, 2013
These days, news gets out at an alarming speed. We no longer have to wait for the evening news or the morning paper to fi... [AllFacebook]

Update: Facebook Restricts Ads on Controversial Pages - Posted July 2, 2013
Facebook vowed to crack down on offensive content on its site back in May after multiple advertisers -- including auto giant Nissan -- pulled thei... [PRNewser]

STUDY: Luxury Brands Lap Facebook Automobile Field - Posted June 12, 2013
Just because Facebook users may not necessarily be able to afford something, that doesn't mean they won't l... [AllFacebook]

Facebook: A Marketing Platform Like No Other - Posted June 10, 2013
Facebook may have started out as a way for people to connect with their friends, but in the process of becoming the ... [AllFacebook]

Facebook Responds To Ad Boycott, Vows To Work Harder To Prevent Hate Speech - Posted May 28, 2013
Facebook has come under fire recently, as several advertisers pulled their ca... [AllFacebook]

Watchtower: Pandemic Labs' Homegrown Take On Facebook Analytics - Posted May 17, 2013
Social media agency Pandemic Labs created its own ta... [AllFacebook]

Nissan's DeltaWing Testbed Utilizes Additive Manufacturing - Posted April 26, 2013
(Engineering.com) The Nissan DeltaWing racer is built "to half the aerodynamic drag, half the power, half the mass, half the fuel consumption, and half the tire consumption [while] still achieving the performance of our competitors." To achieve these results Nissan's designers are using 3D printing... [3D Printing Insider]

Can Japanese Auto Brands Use PR to Stand Out After Recall? - Posted April 12, 2013
Japanese auto brands have walked a tenuous PR line for decades now. They enjoy a reputation for being reliable, durable and aesthetically pleasing, but the brands behind them also run the risk of blurring into a single, amorphous marketing entity. Because the public groups Japanese cars and most other Japanese products under... [PRNewser]

INFOGRAPHIC: Audi, Mercedes Benz Lead The Pack On Facebook - Posted February 14, 2013
Unlike General Motors, many automotive brands have been supportive of marketing via Facebook, and it shows. New statistics from social benchmarking platform ... [AllFacebook]

Companies Are Asking Facebook Fans For Ideas - Posted July 16, 2012
Want to tell a company its product would be great if it just did one little thing differently? ... [AllFacebook]

Nissan Revs Up Facebook Marketing - Posted June 25, 2012
After General Motors pulled its Facebook advertising, other car makers have said they re... [AllFacebook]

Nissan Selects Stratacomm as AOR - Posted February 22, 2012
Nissan North America has chosen Stratacomm as its AOR after a competitive search. Work will include media relations, thought leadership, and event management for the brand across the U.S. According to a press release statement from John Fitzpatri... [PRNewser]

Infolinks Introduces Self-Service Semantic Advertising - Posted August 22, 2011
Online advertising that leverages semantic technology is expanding to the do-it-yourself model. Infolinks today is launching its self-service in-text advertising marketplace. The company says the service is designed to speed advertisers' ability to create in-text ad campaigns, which work in the Infolin... [AllTwitter]

'Virtual Nobodies' Promoting the Nissan Juke For About $1,000 - Posted October 11, 2010
Rather than hiring celebrity endorsers for its new car, a rep at Nissan told FastCompany.com they've hired "virtual nobodies" to drive around in the first two Jukes available in the U.... [PRNewser]

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