Nutella

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Spotted around the media universe

Which Facebook Pages Were Australia's Tops in Likes, Engagement for 2014? - Posted December 10, 2014
The top Facebook ... [AllFacebook]

Nutella's Incredible, Unbelievable, Completely Inexplicable--but Totally Legal--PR Blunder - Posted May 21, 2013
We're sorry, but let's be candid about what is going on here: this blog post is a formality. By now most PR industry professionals and fans of Nutella know that Ferrero, the corporate overlord of the coveted Italian chocolate-hazelnut spread, ... [PRNewser]

Nutella Exemplifies How Not to Use Social Media - Posted May 21, 2013
Facing an online revolt, Ferrero, the company that makes Nutella, rescinded a cease-and-desist letter it had sent to the organizer of World Nutella Day, an online event to celebrate the delicious chocolate-hazelnut spread. "I'm relieved to say there's been a positive ... [SocialTimes.com]

'Brand Advocates' at Work: Columbia Students Are Stealing Nutella - Posted March 7, 2013
Hazelnut...chocolate...spread...mmm. Did three words ever go so well together? Who cares that it's "not a real breakfast" or that it's not healthy at all... [PRNewser]

INFOGRAPHIC: Facebook's Development In Three Years - Posted December 27, 2012
In January 2010, Facebook had just 337 million users -- a figure that has ballooned to roughly 1 billion this year. While Facebook is still most popular in the U.S., the social network has grown in leaps in bounds in countries such as Brazil and India over the past three years.... [AllFacebook]

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