Olson PR

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Spotted around the media universe

Gamification 101: Rock, Paper, Skittles - Posted March 4, 2013
Last week we posted on how brands can use games, rather than internal polls, to help improve the product development processes and create better marketing/PR campaigns with the publi... [FishbowlDC]

PepsiCo's Beverage Group Cuts Agency Ties - Posted April 13, 2012
PepsiCo's North American beverage arm is no longer working with Porter Novelli, one of many ties that the company has cut. PepsiCo's beverage division ... [FishbowlDC]