Revolving Door (4)

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Sightings (4)

Spotted around the media universe

How Does Content Marketing Relate to PR, Again? - Posted December 20, 2013
Tired of this question already? Get used to it--sponsored content and brand journalism and content marketing are here to stay (... [FishbowlDC]

More Brands Paying to Distribute Earned Media Mentions - Posted August 27, 2013
Here's another story about how PR and marketing should be best friends: more brands are spending money to bring at... [FishbowlDC]

Leveraging The Power of Facebook Advertising: Three Things To Know - Posted April 25, 2013
We know that brands will only see meaningful engagement when they put people at the center of their Facebook strategies. But even with insightful, brilliant creative ideas executed perfectly, it's still highly unlikely that most fans will see a given post. In fact, you may have heard the dreaded 16 percent... [AllFacebook]

Roll Call: LIVESTRONG, Shout! Factory, Outbrain and More - Posted February 8, 2013
The LIVESTRONG Foundation announced the appointments of Robyn Burchfiel as vice president of major gifts and Cameron Krier as director of government relations. Burchfiel comes to the Foundation with a wide range of experience in major gift fundraising and corporate management from her previous roles as director of gift and estate... [FishbowlDC]