Pete Blackshaw

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Spotted around the media universe

Friday Odds and Ends - Posted February 4, 2011
... [GalleyCat]

Is Social Media Marketing Eroding Trust Online? - Posted April 23, 2010
It's a question we've been asking ourselves more and more lately, in light of recent findings such as Edelman's Trust Barometer, that revealed the number of people who view their friends and peers as credible sources of information about a co... [FishbowlDC]

When To Respond To Social Media Complainers And When To Let Them Be - Posted February 22, 2010
Advertising Age tackles perhaps one of the biggest issues in social media communications these days -- and perhaps one that PR and marketing agencies are asked weekly, if not daily: Should we respond? Of course, the question is often in reference to a blog post attacking a comp... [FishbowlDC]