Pete Slife

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Sightings (2)

Spotted around the media universe

Laughlin Constable Gets Suggestive for BOD Man - Posted October 21, 2014
Laughlin Constable is launching its first campaign for BOD Man, Parfum de Coeur's (PDC) popular fragrance brand for men with three new 15-second broadcast spots produced in-house. In the ads, Laughlin Constable channels the hypersexualized approach Axe took years ago, with two of the three spots dialing up well past innuendo. In... [AgencySpy]

W+K NY Rolls Out Pair of Social Campaigns for Heineken - Posted June 26, 2014
Wieden+Kennedy New York has rolled out two timely social campaigns for Heineken: "#BrazilianNoShow" and "Like for Love." "#BrazilianNoShow," as you might have guessed, is a World Cup-related campaign. W+K New York and Heineken are "challenging CMOs, bosses, and people across America to give their employees time off to watch a game, with... [AgencySpy]