Reverb Communications

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Sightings (4)

Spotted around the media universe

New Study: Fake 'User' Reviews Are Here to Stay - Posted September 18, 2012
We recently posted a story discussing whether fake 'user' reviews posted to social media and retail sites on behalf of clients could be considered acceptable PR tools. The overwhelming response w... [FishbowlDC]

Roll Call: Euro RSCG PR, Weber Shandwick, GCI Health - Posted June 1, 2012
Terese Kelly has joined Euro RSCG Worldwide PR as SVP of media. She joins from DiGennaro Communications, where she was senior account director. Prior to that, she was the director of PR for House Party Inc., an event planning company. She has 18 years of communications experience. ... [FishbowlDC]

FTC Dispute 'Was a Frivolous Matter' Says Reverb's Snitker - Posted August 27, 2010
The New York Times covers the Federal Trade Commission settlement announced yesterday with PR and marketing firm ... [FishbowlDC]

PR Firm Settling FTC Charges of Misleading Endorsements - Posted August 26, 2010
PR and marketing firm Reverb Communications will settle charges from the Federal Trade Commission stating that the firm posted reviews for a client on the iTunes store without disclosing that they were written by paid employees. In addition to citing R... [FishbowlDC]