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Back to Home > Courses and Seminars > How-To Videos > Shel Perkins

Shel Perkins

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1–9 out of 9 listings
Strategic Business Planning for Designers (43 minutes)
Posted Nov 3, 2010
  Defamation, Privacy, and Publicity Basics (27:39)
Posted Jul 28, 2010
Develop a business plan for your design firm  more details

Branding, Marketing, Promotion, Career, Client Relations, Business Issues, Business Plans
  Defining defamation, privacy, and publicity from a legal perspective  more details

Branding, Publicity, Marketing, Promotion, Client Relations, Business Issues, Privacy, Defamation
 
Insurance Basics for Designers (25 minutes)
Posted May 10, 2010
  Trademark Essentials for Graphic Designers (39:51)
Posted Oct 23, 2009
A pathway to obtaining the insurance you need for your freelance practice or design firm  more details

Freelancing, Client Relations, Business Issues, Insurance
  Shel Perkins breaks down intellectual property law for creatives. This tutorial answers the following questions (among others): What constitutes trademark infringement?  more details

Creativity, Branding, Marketing, Promotion, Client Relations, Business Issues, Project Management
 
Fixed-Fee Proposals (39:42)
Posted Jun 1, 2009
  Smart Designer/Client Contracts (38:51)
Posted Mar 20, 2009
Our business expert Shel Perkins dissects and demystifies the all-important fixed-fee proposal. His advice and strategies address complex issues ranging from calculating standard rates to protecting...  more details

Client Relations, Business Issues, Project Management
  Shel Perkins expertly guides you through the complexities of preparing a design-related contract. After laying out the basics of contracts and how they are interpreted by the legal system, Shel...  more details

Client Relations, Business Issues, Project Management
 
Good Advice for Bad Times (21:52)
Posted Feb 3, 2009
  Project Management: Staying On Track (28:28)
Posted Sep 16, 2008
Acclaimed author and educator Shel Perkins offers firm managers and self-employed designers six smart strategies for surviving, and maybe even thriving, during difficult economic times. Shel's hints...  more details

Marketing, Promotion, Client Relations, Business Issues, Project Management
  This lesson will help you avoid many of the most common and treacherous pitfalls of design project management. Renowned business consultant and author Shel Perkins explains how you can keep your...  more details

Client Relations, Business Issues, Project Management
 
Project Management: Planning and Staffing (21:15)
Posted Sep 8, 2008
   
A productive designer/client relationship begins before any actual design work is done. Shel Perkins, one of the design world's foremost business experts, demonstrates how thorough planning and...  more details

Client Relations, Business Issues, Project Management