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Sightings (29)

Spotted around the media universe

Sprint Confirms Deutsch Win - Posted December 24, 2014
Late yesterday, America's third largest wireless service provider finally confirmed what's been common knowledge within the industry for nearly six weeks: Deutsch LA will be its new strategic/creative agency... [GalleyCat]

Roll Call: Burson-Marsteller, Lippincott, Fingerpaint, and More - Posted November 19, 2014
Burson-Marsteller announced the promotion of Nicole Cornish to the position of chief operating officer for the North American region. Prior to today's announcement, Cornish simultaneously served as CEO of the agency's "grassroots operation" Direct Impact and SVP of its North American operations. The release tells us that her primary focus as... [FishbowlDC]

INFOGRAPHIC: Purina Veterinary Exchange Is Top Dog in Facebook Engagement for October - Posted November 10, 2014
The top 20 brands on Facebook boasted an average of 14,916,032 ... [AllFacebook]

Sprint Promises to Get 'Aggressive' with New Agency - Posted November 4, 2014
So Sprint had a rough quarter -- it lost half a million customers over the past three months. Now the company wants investors to know that the message coming from whichever agency wins it... [GalleyCat]

We Hear: Sprint Narrows Its Creative Agency Review - Posted October 6, 2014
Just over a month after Sprint announced its search for a new creative agency and a few weeks after ... [GalleyCat]

Sprint Kills Hamster Dead, Promises to 'Simplify' Creative - Posted September 12, 2014
In what may be the least surprising news of the week, Sprint executives officially announced plans to "simplify" their creative efforts moving forward. Yes, that means no more "Framily" and no more Frobinsons despite Sprint CMO Jeff Hallock's earlier claims that the "decision is still t... [GalleyCat]

Sprint Kisses Its 'Framily' Goodbye - Posted August 20, 2014
Sprint announced this week that it would perform a two-step of sorts on pricing by abandoning the "framily" plan that has defined its offering for the past few months. In short, the company no longer has any "friends", just relatives that it wants to call for rates cheaper than those offered... [GalleyCat]

Sprint's Virgin Mobile Prepaid Service Offering Facebook-Only Data Plan - Posted July 30, 2014
A Facebook-only data plan? It's one of the options being offered by Sprint's ... [AllFacebook]

Sprint Employee Allegedly Posts Woman's Sex Photos From Trade-In Phone To Facebook - Posted February 27, 2014
Can you imagine checking your Facebook News F... [AllFacebook]

Report: Japan's SoftBank in Talks to Acquire T-Mobile - Posted December 26, 2013
Japan's SoftBank Corp, owner of Sprint, is in talks to acquire U.S.-based wireless carrier T-Mobile, according to media reports. The deal is designed to have Sprint take the majority stake in T-Mobile, a Reuters' source ... [PRNewser]

Report: Japan's SoftBank in Talks to Acquire T-Mobile - Posted December 26, 2013
Japan's SoftBank Corp, owner of Sprint, is in talks to acquire U.S.-based wireless carrier T-Mobile, according to media reports. The deal is designed to have Sprint take the majority stake in T-Mobile, a Reuters' source ... [Inside Mobile Apps]

James Earl Jones & Malcolm McDowell Doing Dramatic Readings of Smartphone Interactions - Posted November 12, 2013
Sprint's latest ads are awesome dramatic smartphone readings from James Earl Jones and Malcolm McDowell. Unfortunately, you can't pay for them to read your actual phone interactions, but here's to dreaming right? This first video is from Jenna's Facebook notifications, which sounds a lot more interesting than your typical Smartphone notifications. This second... [PRNewser]

James Earl Jones & Malcolm McDowell Doing Dramatic Readings of Smartphone Interactions - Posted November 12, 2013
Sprint's latest ads are awesome dramatic smartphone readings from James Earl Jones and Malcolm McDowell. Unfortunately, you can't pay for them to read your actual phone interactions, but here's to dreaming right? This first video is from Jenna's Facebook notifications, which sounds a lot more interesting than your typical Smartphone notifications. This second... [Inside Mobile Apps]

REPORT: Walmart Still Top U.S. Brand On Facebook For August; DealDash Leads Post Engagement Rate - Posted September 12, 2013
Walmart remained the top brand on Facebook in the U.S. for August, with nearly 31 million local fans, while ... [AllFacebook]

REPORT: T-Mobile USA Was Most Responsive U.S. Brand On Facebook In 1Q - Posted April 30, 2013
Mobile service provider T-Mobile USA was the mo... [AllFacebook]

Sprint Manages to Run a Decent April Fools' Campaign - Posted April 1, 2013
So we're not really into this whole April Fools' thing. On the one hand, we are amused by the American Eagle "spray-on jeans" and the number of users who took to Twitter in an attempt to be the 1000th person to ask "Is this Google nose thing for real? I've been... [FishbowlDC]

How To Take On Your Facebook Competition - Posted December 5, 2012
Every page on Facebook is in competition for space on users' news feeds. With the changes in Facebook's algorithm (commonly known as EdgeRank), pages hav... [AllFacebook]

How Is IBM America's 'Greenest Company?' - Posted October 23, 2012
After reading The New York Times expose about the incredible amounts of energy wasted in the data centers of "enviro... [FishbowlDC]

Study: Brands On Facebook Fail To Take Advantage Of Consumers' Attraction To Promotions - Posted October 8, 2012
Retailers' Facebook ... [AllFacebook]

Facebook Touts Launch Of A Platform For Good - Posted September 12, 2012
A Platform for Good, a new online resource from the ... [AllFacebook]

Verizon Customers Complain About Data Limits On Twitter - Posted May 16, 2012
At the JPMorgan Technology, Media and Telecom conference held in Boston today, attendees learned that Verizon plans to do away with unlimited data plans. And as word spreads through the Interwebs, folks are voicing their displeasure on Twitter. ... [10,000 Words]

Verizon Customers Complain About Data Limits On Twitter - Posted May 16, 2012
At the JPMorgan Technology, Media and Telecom conference held in Boston today, attendees learned that Verizon plans to do away with unlimited data plans. And as word spreads through the Interwebs, folks are voicing their displeasure on Twitter. ... [AllTwitter]

Should You Use Google+ Or 3D Technology In Your Campaign? - Posted April 4, 2012
Timothy Jordan's keynote to start yesterday's day two of the PRSA Digital Impact Conference was basically a pitch to the room, explaining why Google+ is a must-have for any campaign that wants to interact with people. ... [GalleyCat]

Should You Use Google+ Or 3D Technology In Your Campaign? - Posted April 4, 2012
Timothy Jordan's keynote to start yesterday's day two of the PRSA Digital Impact Conference was basically a pitch to the room, explaining why Google+ is a must-have for any campaign that wants to interact with people. ... [FishbowlDC]

AT&T/T-Mobile USA Deal Getting Bad Press - Posted March 23, 2011
AT&T execs sounded confident on a conference call hosted on Monday to explain the goodness of their plan to purchase T-Mobile USA. That optimism will have to hold up against the hits the deal is taking as it heads to ... [FishbowlDC]

Companies Enlist 'Digital Detectives' for Social Media Programs - Posted October 11, 2010
At the International Association of Business Communicator's (IABC's) Corporate Communication and Social Media Summit on Friday, presenters from Whirlpool, Sprint, and Pfizer discussed how their companies have used social media in a range of areas, from customer service and new product launches to employee and crisis communications. ... [FishbowlDC]

Implementing Commercial Applications With Semantic Search - Posted January 21, 2009
Executive Summary A common challenge facing today’s enterprise, its employees, and customers, is the ability to easily and effectively access corporate data and product/services-related information.  To obtain the accurate and specific information needed from a vast corporate network is a daunting task, especially as data grows more complex and the workforce becomes... [semanticweb.com]

Mobile Payments Pop Up at Jack in the Box - Posted July 30, 2008
Fast-food chain Jack in the Box is trialing the concept of letting its customers pay for their burgers and shakes with their cell phones. Mobile Marketer reports th... [ThinkMobile - SocialTimes.com]

Sprint Gets Serious about Web Access - Posted July 28, 2008
Doing its part to push mobile Internet usage, Sprint launched Sprint Web, something it describes as a "next-generation mobile Web browsing experience." The new e... [ThinkMobile - SocialTimes.com]

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