Steve Hasker

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Sightings (2)

Spotted around the media universe

Nielsen Will Use Set-Top Data in Local TV Ratings - Posted July 26, 2011
Nielsen has announced a new incorporation of set-top box data from about 100,000 households using DirecTV into local television ratings. The company will work with Kantar Media to implement the new technology going forward, but no official timetable has been announced. Nielsen tested the new method of obtaining data last summer in... [TVSpy]

Hearst Sees a Future in the Tablet While Patch Struggles in New Rochelle, Plus Other News of the Day - Posted September 27, 2010
- Fresh off the announcement that Women's Wear Daily will bring on New York Observer reporter John Koblin to cover media, Fairchild editorial director Peter Kaplan spoke with ... [MediaJobsDaily]