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strategy

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The Power of a Cross-Platform Strategy with Janet Balis from Martha Stewart (40 minutes)
Posted Jun 21, 2010
  Michela O'Connor Abrams: Dwell's New Experience of Media (45 minutes)
Posted Jun 2, 2010
If anyone knows how to make multiple platforms work, it's Martha Stewart Omnimedia. EVP Janet Balis provides insight at Mediabistro Circus 2010.  more details

Strategy, Sales, Mediabistro Circus 2010, Cross-Platform
  Dwell has become a digital media leader. Learn how, in this Mediabistro Circus 2010 presentation  more details

Magazines, Strategy, Digital Media, Mediabistro Circus 2010, Brand Extension