Super Bowl

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So What Do You Do, Hamish Hamilton, Director of Some of the World's Biggest Televised Events?
The director and producer on what he's learned from directing everything from the Olympic ceremonies to Victoria's Secret fashion shows.

So What Do You Do, Lesley Visser, CBS Sports Reporter and Hall of Fame Sportscaster?
Covering nearly every sport imaginable, groundbreaking sportscaster Lesley Visser talks about her path to the Hall of Fame and how women can blitz into the male-dominated field.

NFL Player Brad Smith on His Favorite Super Bowl Ads
The Philadelphia Eagles wide receiver reveals his favorite TV commercial.

NFL's Brad Smith Tells Us Where He'll Be Watching the Super Bowl
The Philadelphia Eagles wide receiver shares his thoughts on a fellow player's raucous interview and his Super Bowl plans.

Sightings (173)

Spotted around the media universe

It Took Just One Week for the World Cup to Break Facebook Engagement Records - Posted June 20, 2014
In the lead up to the World Cup, Facebook launched 'Trending World Cup' and 'Facebook Ref' to keep fans informed and engaged throughout the world's most popular sports ev... [Lost Remote]

INFOGRAPHIC: 2014 FIFA World Cup Brazil Will Top Olympics, Super Bowl In Social Buzz - Posted June 11, 2014
Is it possible that a sporting event can tally more social mentions than the ... [AllFacebook]

Morning Media Newsfeed: Lewis Katz Dies | Carney Steps Down | Zuckerberg Donates - Posted June 2, 2014
[emailonly]{{{ sbox300x250 }}}[/emailonly] Click here to receive Mediabistro's Morning Media Newsfeed via email. ... [Fishbowl NY]

Morning Media Newsfeed: Lewis Katz Dies | Carney Steps Down | Zuckerberg Donates - Posted June 2, 2014
[emailonly]{{{ sbox300x250 }}}[/emailonly] Click here to receive Mediabistro's Morning Media Newsfeed via email. ... [FishbowlNY]

Morning Media Newsfeed: NBC Secures Olympics | AOL Earnings Fall Flat | Horowitz to Today - Posted May 8, 2014
[emailonly]{{{ sbox300x250 }}}[/emailonly] Click here to receive Mediabistro's Morning Media Newsfeed via email. ... [Fishbowl NY]

Morning Media Newsfeed: NBC Secures Olympics | AOL Earnings Fall Flat | Horowitz to Today - Posted May 8, 2014
[emailonly]{{{ sbox300x250 }}}[/emailonly] Click here to receive Mediabistro's Morning Media Newsfeed via email. ... [FishbowlNY]

The Price for Ad Spots at Sporting Events Is Too Damn High! Is This a PR Opportunity? - Posted March 25, 2014
Each year, many (many, many) stories are written about the skyrocketing prices for advertising during the Super Bowl, ... [PRNewser]

1Q Review: Top 5 Facebook Changes For Brands - Posted March 20, 2014
It's been a busy first quarter for Facebook. From acquisitions... [AllFacebook]

Which Brand Won the Social Super Bowl? [Infographic] - Posted February 5, 2014
With a total of 12 million social media mentions in one day, many brands seized the opportunity to go viral or at least create some social buzz around the Super Bowl. Several were successful, others less so. Social media management company, Engagor, used its monitoring and analytics tools to determine the... [SocialTimes.com]

Morning Media Newsfeed: Super Bowl Is Ratings Hit | Disney Lays Off Hundreds | Seinfeld on Diversity - Posted February 4, 2014
[emailonly]{{{ sbox300x250 }}}[/emailonly] Click here to receive Mediabistro's Morning Media Newsfeed via email. ... [Fishbowl NY]

Morning Media Newsfeed: Super Bowl Is Ratings Hit | Disney Lays Off Hundreds | Seinfeld on Diversity - Posted February 4, 2014
[emailonly]{{{ sbox300x250 }}}[/emailonly] Click here to receive Mediabistro's Morning Media Newsfeed via email. ... [FishbowlNY]

Social Media Newsfeed: Esurance Twitter Sweepstakes | Twitter Redesign - Posted February 4, 2014
[emailonly]{{{ sbox300x250 }}}[/emailonly]  Click here to receive the Morning Social Media Newsfeed via email. ... [SocialTimes.com]

This Is Why JCPenney's Twitter Stunt Is Not Another 'Oreo Moment' - Posted February 3, 2014
From Vegas to Madison Avenue, everyone was looking to get in on some Super Bowl action. For marketers, that means standing out from the crowd. To accomplish these two things, JCPenney thought it would be a good idea to send out fake drunk tweets. ... [PRNewser]

This Is Why JCPenney's Twitter Stunt Is Not Another 'Oreo Moment' - Posted February 3, 2014
From Vegas to Madison Avenue, everyone was looking to get in on some Super Bowl action. For marketers, that means standing out from the crowd. To accomplish these two things, JCPenney thought it would be a good idea to send out fake drunk tweets. ... [AgencySpy]

INFOGRAPHIC: Most Social Buzz About Super Bowl Ads Was On Facebook, Via IPhones - Posted February 3, 2014
There were 650,757 posts on Facebook Sunday related to ... [Lost Remote]

INFOGRAPHIC: Most Social Buzz About Super Bowl Ads Was On Facebook, Via IPhones - Posted February 3, 2014
There were 650,757 posts on Facebook Sunday related to ... [AllFacebook]

INFOGRAPHIC: Facebook's Role In Super Bowl Ads - Posted February 3, 2014
Facebook tied with ... [AllFacebook]

How Budweiser, Coca-Cola, and Esurance Won Super Bowl XLVIII - Posted February 3, 2014
While the social conversation surrounding the Super Bowl was ... [Lost Remote]

SodaStream and Puppy Bowl Invite Fans to Host Super Bowl House Parties - Posted February 3, 2014
It's a standard tenet: Word of mouth is the most powerful form of marketing. So what better way to get the word out about a brand than to have someone host a party and invite their friends? This is the concept upon which HouseParty.com... [AllFacebook]

SodaStream and Puppy Bowl Invite Fans to Host Super Bowl House Parties - Posted February 3, 2014
It's a standard tenet: Word of mouth is the most powerful form of marketing. So what better way to get the word out about a brand than to have someone host a party and invite their friends? This is the concept upon which HouseParty.com... [SocialTimes.com]

14 PR and Social Media Winners from Super Bowl XLVIII - Posted February 3, 2014
That was a boring Super Bowl in every way. Not only was the game itself a blowout, but most of the ads were lackluster and no brand recreated Oreo's breakout success on social. Still, a few companies and personalities did manage some clever nuggets, which we will now... [PRNewser]

Apple's 30th Anniversary Video > Any of Those Super Bowl Ads - Posted February 3, 2014
This morning everyone's talking about their favorite Super Bowl commercials, but the spot we like best didn't air during the game--in fact, it debuted today. Via Re/code, we woke up to a new Apple spot created entirely with iPhones on a single day (January 24th, the company's 30th annivers... [PRNewser]

Super Bowl XLVIII's Biggest Loser: New Jersey Transit - Posted February 3, 2014
One name that definitely didn't get any good press last night: New Jersey Transit. Most who regularly commute to the city know the horrors of Penn Station at rush hour. We like to call it a Seventh Circle filled with exhausted professionals boarding standing-room only trains, desperate to return to the relative... [PRNewser]

Super Bowl XLVIII: Seattle Seahawks Dominate On Facebook, Too - Posted February 3, 2014
The Seattle Seahawks dominated the ... [AllFacebook]

Morning Media Newsfeed: Hoffman Found Dead | Super Bowl Ads Score Big | O'Reilly Grills Obama - Posted February 3, 2014
[emailonly]{{{ sbox300x250 }}}[/emailonly] Click here to receive Mediabistro's Morning Media Newsfeed via email. ... [Fishbowl NY]

Morning Media Newsfeed: Hoffman Found Dead | Super Bowl Ads Score Big | O'Reilly Grills Obama - Posted February 3, 2014
[emailonly]{{{ sbox300x250 }}}[/emailonly] Click here to receive Mediabistro's Morning Media Newsfeed via email. ... [FishbowlNY]

Advertisers Poised for Super Bowl Wins on Social Media - Posted February 2, 2014
[caption id="attachment_141728" align="aligncenter" width="600"] Image credit: NFL Pinterest[/caption] It's no big surprise that a massive live event like the Super Bowl would attract marketers. As DVR makes its way into more homes, it's getting easier to skip the ads. But no ... [SocialTimes.com]

Advertisers Poised for Super Bowl Wins on Social Media - Posted February 2, 2014
[caption id="attachment_141728" align="aligncenter" width="600"] Image credit: NFL Pinterest[/caption] It's no big surprise that a massive live event like the Superbowl would attract marketers. As DVR makes its way into more homes, it's getting easier to skip the ads. But no s... [AllFacebook]

SUPER BOWL ADS: Winners And Losers On Facebook - Posted February 1, 2014
In the old days, viewers had to wait until Sup... [AllFacebook]

Facebook Weekly Highlights Brings You The Buildup To Super Bowl XLVIII - Posted January 31, 2014
Facebook Weekly Highlights features pho... [Lost Remote]

Facebook Weekly Highlights Brings You The Buildup To Super Bowl XLVIII - Posted January 31, 2014
Facebook Weekly Highlights features pho... [AllFacebook]

Facebook PR Really Wants Famous People to Post During the Super Bowl - Posted January 31, 2014
OK: one last Super Bowl post before the big weekend, because this one provides us with a glimpse inside the Facebook PR team's strategic manual. This morning Re/code... [PRNewser]

STUDY: Page Post Ads Are Facebook's Super Bowl Champions - Posted January 31, 2014
Brands looking to maximize their Facebook advertising efficiency during ... [Lost Remote]

The Instagram Guide To Super Bowl XLVIII - Posted January 31, 2014
With ... [AllFacebook]

NFL's Brad Smith on Super Bowl Controversy - Posted January 31, 2014
Super Bowl mania has officially begun. Advertisers are scrambling to make sure their ads get enough hype leading up to Sunday's big game. And then there's that other hype we've been hearing about involving comments Richa... [MediaJobsDaily]

NFL's Brad Smith on Fashion Week and the Super Bowl - Posted January 31, 2014
Philadelphia Eagles' wide receiver Brad Smith isn't heading to Jersey to watch Super Bowl XLVIII, but he was in New York today to promote his "Design for Brad Smith" competition, the winner of which will be revealed during New York Fashion Week. This morning MediabistroTV sat down to talk to Smith... [Fishbowl NY]

NFL's Brad Smith on Fashion Week and the Super Bowl - Posted January 31, 2014
Philadelphia Eagles' wide receiver Brad Smith isn't heading to Jersey to watch Super Bowl XLVIII, but he was in New York today to promote his "Design for Brad Smith" competition, the winner of which will be revealed during New York Fashion Week. This morning MediabistroTV sat down to talk to Smith... [FishbowlNY]

Broncos Fans Prefer BBQ, Seahawks Fans Like Sushi [Infographic] - Posted January 31, 2014
  Using data from its advertising intelligence platform, Exponential analyzed the online behavior of 260,000 Broncos fans and 254,000 Seahawks fans. Looking at preferences for food, d... [SocialTimes.com]

The Yogurt Games On Facebook: Influence Vs. Sentiment - Posted January 31, 2014
The battle spoons have come out. In an interview with the ... [AllFacebook]

Rating the Media's Super Bowl Parties - Posted January 31, 2014
Several media companies are going to throw Super Bowl parties this weekend. While we appreciate the tradition, it always presents a problem: How do you choose which one to attend? Or, more specifically, how do you choose which one to imagine yourself attending when in reality you're at home eating Doritos?... [Fishbowl NY]

Rating the Media's Super Bowl Parties - Posted January 31, 2014
Several media companies are going to throw Super Bowl parties this weekend. While we appreciate the tradition, it always presents a problem: How do you choose which one to attend? Or, more specifically, how do you choose which one to imagine yourself attending when in reality you're at home eating Doritos?... [FishbowlNY]

Facebook Data Science Team Brings Logic To The Emotion Of NFL Games, Season - Posted January 31, 2014
With Super Bowl XLVIII set to conclud... [AllFacebook]

U2 to Unveil New Song During Super Bowl Spot, Offer Free Downloads to Benefit (RED) - Posted January 31, 2014
Come Super Bowl Sunday, you may be buying many things--beer, chips, a box of ever-elusive Velveeta, or even ... [PRNewser]

STUDY: Doritos, M&M's and More Score Perception Bumps with Super Bowl Previews - Posted January 31, 2014
You may have heard that there's a sporting event coming up this Sunday and that every brand in the world wants to make the most of it. Everyone in the PR/marketing/advertising world wondered whether this year's decision to allow the public to watch full ads before the game would help the brands... [PRNewser]

Simply Hired Reports Job Search Spike in Denver & Seattle - Posted January 31, 2014
According to our friends at job search engine Simply Hired, apparently the Super Bowl has already made an impact on job seekers. There's a jump in interest for candidates searching for jobs in Denver and Seattle. Since winning their division titles, Seattle saw an increase of 29 percent relating to unique job... [MediaJobsDaily]

NFL's Brad Smith Calls Richard Sherman 'A Great Player' - Posted January 31, 2014
Just like in politics, sports drama can often deflect attention from bigger, more important issues. In Richard Sherman's case, his Super Bowl-bound team had just won the NFC championship. Awesome news that nearly got overshadowe... [FishbowlDC]

The Super Bowl & Social Media - Posted January 31, 2014
The Denver Broncos take on the Seattle Seahawks in Sunday's Super Bowl. Whether you are a fan of the game, commercials, food or offshoots (Puppy Bowl, anyone?), the experience is a dream social-media scenario. Fans plus engagement equals happy brands. It also makes for happy consumers. Are you monitoring Super Bowl social... [SocialTimes.com]

Brands Win at Super Bowl Social Media: Crowdtap [Infographic] - Posted January 30, 2014
Brands will have the advantage over teams when it comes to Super Bowl social media chatter, according to a survey from the social influence platform Crowdtap. Seventy-three percent of respondents said they were more likely to follow or 'Like' a brand after the game, while only 27 percent s... [SocialTimes.com]

SodaStream Wasted Their Time Trying To Stir Up A Super Bowl Ad Controversy - Posted January 30, 2014
For a second year, the SodaStream Super Bowl ad has been rejected. Last year, CBS gave SodaStream the thumbs down because it directly attacked Coke and Pepsi. "The controversy ended up being more memorable than ... [AgencySpy]

INFOGRAPHIC: Super Bowl TV Ads Get The Glory, But Is Facebook A Better Buy? - Posted January 29, 2014
It sometimes seems as if Super Bowl ads draw more attention th... [AllFacebook]

FenixApps EBook Helps Facebook Page Admins Prep For Valentine's Day - Posted January 29, 2014
Once the last play is run in ... [AllFacebook]

Tracking the virality of Super Bowl commercials with iSpot.tv - Posted January 28, 2014
At the beginning of January we wrote about new technology from iSpot.tv that makes it easier for media buyers, brands, and agencies to correlate digital act... [Inside 3D Printing News]

Tracking the virality of Super Bowl commercials with iSpot.tv - Posted January 28, 2014
At the beginning of January we wrote about new technology from iSpot.tv that makes it easier for media buyers, brands, and agencies to correlate digital act... [Lost Remote]

INFOGRAPHIC: Facebook Will Beat Twitter For Super Bowl Ad Conversation - Posted January 27, 2014
Let's be honest: You watch the ... [AllFacebook]

David Beckham: Covered or Uncovered? Fans Can Now Vote for Ending of H&M Underwear Ad - Posted January 27, 2014
We recently brightened your day and renewed your hope for the future by telling you that David Beckham would be appearing on your TV screen in his H&M skivvies sometime during the Super Bow... [PRNewser]

Facebook Weekly Highlights Brings You Athletes Visiting Facebook - Posted January 25, 2014
Facebook Weekly Highligh... [AllFacebook]

Kraft Confirms Velveeta Shortage as Super Bowl Approaches (The Horror!) - Posted January 22, 2014
Remember that time Starbucks ran out of pumpkin-flavored syrup at the height of autumnal mania, and all hell broke loose? Well, imagine a similar scenario, except in... [PRNewser]

Wilson Offers Instagram Followers A Way To Stamp Their Names On Super Bowl XLVIII - Posted January 20, 2014
Most fans will never get to attend the ... [AllFacebook]

The High Life Atop New York's Hotels: 16 Rooftop Heated Bars for Winter Celebrations - Posted January 20, 2014
Manhattan's high life is hotter than that of many major cities, including the home turf of the visit... [PRNewser]

How Facebook Likes Stack Up For The NFL's Conference Championship Games - Posted January 17, 2014
The National Football League season is down to its last four teams, and Facebook once again prepared maps displaying which clubs have the m... [Lost Remote]

How Facebook Likes Stack Up For The NFL's Conference Championship Games - Posted January 17, 2014
The National Football League season is down to its last four teams, and Facebook once again prepared maps displaying which clubs have the m... [AllFacebook]

PageData: Green Bay Packers Surge On Facebook On Eve Of NFL Playoffs - Posted January 3, 2014
The Denver Broncos, the top seed in the ... [AllFacebook]

Is Facebook Planning Something Super For Video Ads On Super Bowl Sunday? - Posted December 18, 2013
The Super Bowl marks the end of the ... [AllFacebook]

Time Warner Cable customers to be treated to interactive Super Bowl experience in New York - Posted December 12, 2013
Time Warner Cable announced that it will be taking over a space in New York's Meat Packing District to create a 'pop-up' experience in the lead up to this year's Super Bowl. Called Time Warner Cable Studios, the space will give network par... [Lost Remote]

Which People, Events, And Places Topped Facebook's Year In Review For 2013? - Posted December 9, 2013
It's year in review time at Facebook, and ... [AllFacebook]

5 Novel Low-Tech Holiday Gifts to Serve High-Tech PR Needs - Posted December 2, 2013
Holiday gifting has become so complex that one needs a special calendar and glossary. Today's Cyber Monday is for online shopping and Giving Tuesday is for charity donations. Shopping via mobile, ... [PRNewser]

Will $4M Super Bowl Ad Prices Open Doors For PR? - Posted November 6, 2013
[caption id="attachment_77046" align="alignright" width="370"] Last year's Samsung Super Bowl ad starring Seth Rogen and Paul Rudd.[/caption] Super Bowl ads have gotten so huge that a large por... [AgencySpy]

Bay Area Ballgames: Facebook Examines Fans Of A's, Giants, Raiders, 49ers - Posted October 8, 2013
The San Francisco Bay area is ... [AllFacebook]

NFL Week One On Facebook: 30M Users Create More Than 60M Interactions - Posted September 10, 2013
Snacks, beverages, remote control, and Facebook? With week one of the National Football League'... [AllFacebook]

NFL Week One On Facebook: 30M Users Create More Than 60M Interactions - Posted September 10, 2013
Snacks, beverages, remote control, and Facebook? With week one of the National Football League'... [Lost Remote]

White House Taps Baltimore Ravens to Promote 'Obamacare' Enrollment - Posted September 4, 2013
Don't worry, your ears are fine--that click-clack you're hearing is the sound of a thousand conservative bloggers registering their disapproval of Super Bowl champions the Baltimore Ravens. Today the White House and the state of Maryland ... [PRNewser]

Not In A Fantasy Football League? Facebook App Unbenchable Has You Covered - Posted September 4, 2013
With the National Football League set to kick off its 2013 season with Thursday night's visit by the ... [AllFacebook]

Just What Is the Relationship Between Twitter and TV? - Posted August 6, 2013
Marking another evolutionary step in the dynamics between the public and the ways we consume information, Nielsen has released its first survey measuring the impact of Twitter... [AgencySpy]

Hashtags Are Now Clickable On Facebook - Posted June 12, 2013
It's official: Hashtags -- long a staple of Twitter, as well as Facebook-owned photo-sharing network Instagram -- became clickable on Facebook Wednesday. Facebook said in ... [AllFacebook]

Facebook: A Marketing Platform Like No Other - Posted June 10, 2013
Facebook may have started out as a way for people to connect with their friends, but in the process of becoming the ... [AllFacebook]

Breaking Into Facebook With Break Media -- An Interview With Chris Strickland - Posted June 7, 2013
On the Internet, funny and interesting videos reign supreme as the leading form of entertainment. You've most likely been exposed to them at some point: There are videos of pranks being played, and people and animals doing crazy stuff. There are countless videos of parodies, events, and the sometimes-confusing memes. While... [AllFacebook]

Video StoryEngine Helps Brands Get 'iNvolved' With Videos On Facebook - Posted May 21, 2013
Another way to promote brands through videos on Fa... [AllFacebook]

Eminem Publisher Files Suit Vs. Facebook, Wieden & Kennedy Over Music In Home Ad - Posted May 21, 2013
Did Facebook's ad agency, Wieden & Kennedy, lose itself in the music of hip-hop star ... [AllFacebook]

Social Integration Platform Mass Relevance Announces Major Milestones - Posted May 16, 2013
Mass Relevance, a social integration platform that worked with Facebook and CNN for Election In... [Lost Remote]

Social Integration Platform Mass Relevance Announces Major Milestones - Posted May 16, 2013
Mass Relevance, a social integration platform that worked with Facebook and CNN on Election Ins... [AllFacebook]

REPORT: Super Bowl Ads? Small Businesses Would Rather Have Large Facebook Communities - Posted May 6, 2013
Small business owners surveyed by office-products giant Staples would rather have large ... [AllFacebook]

MTV Movie Awards To Feature Facebook Integration - Posted April 10, 2013
The MTV Movie Awards April 14 will feature the social network ... [AllFacebook]

Facebook Rolling Out Replies, Ranked Comments - Posted March 25, 2013
As reported last week, Facebook announced Monday that it... [AllFacebook]

YouTube Reaches 1B Unique Monthly Users - Posted March 21, 2013
Facebook has company in the ... [AllFacebook]

The four must-download apps for this year's NCAA March Madness - Posted March 17, 2013
On Lost Remote, we have continued to document the way that sports dominates the social TV space. Whereas more and more people watch scripted television on their own ... [Lost Remote]

Third-Party Content Can Be A Key Component Of Marketing On Facebook - Posted March 7, 2013
The recent real-time marketing coup by Oreo and its agency, ... [AllFacebook]

On Facebook, Lines Between Paid, Earned, Owned Media Become Blurred - Posted February 28, 2013
Prior to Facebook and the rise of social media, it was fairly easy to tell the difference between paid, earned, and owned media and ad... [AllFacebook]

Most 'Social' Brands Missed Their Chance to Shine on Oscar Night - Posted February 25, 2013
The media has rendered its verdict: Despite receiving the message that it's all about Oreo-style "real time marketing", brands promoting themselves during last night's Academy Awards (or "The Super Bowl for women" if you're a sexist) did not measure up to their Game Day peers, despite paying premium prices for 30-second... [PRNewser]

Study: Budweiser, Bud Light Top Super Bowl XLVII Advertisers In Facebook Engagement - Posted February 13, 2013
Budweiser... [AllFacebook]

Facebook Mobile Advertising Is A Big Part Of 1-800-Flowers' Valentine's Day Bouquet - Posted February 12, 2013
Valentine's Day is like the ... [AllFacebook]

Oreo Does It Again with Timely Justin Timberlake Grammy Tweet - Posted February 11, 2013
At this point, you may be a little tired of hearing about Oreo's game-winning Super Bowl blackout "You can still dunk in the dark" tweet. But that little bit of in-the-moment messaging brilliance was no fluke. While the Oreo social media team's visual tweet celebrating Justin Timberlake's return to pop music... [PRNewser]

'Iron Man 3' Lit Up Facebook During Super Bowl Blackout - Posted February 6, 2013
After the lights went out in the Superdome during Super Bowl XLVII, Facebook users flocked to the page for blockbuster movie Iron Man 3, which was the first ad shown after the blackout. According to new statistics from Facebook analytics and advertising company Optimal, Iron Man 3 showed ... [AllFacebook]

BuzzFeed Shines an 'Unflattering' Spotlight on Beyonc 's PR Team - Posted February 6, 2013
The Baltimore Ravens may have won the game, but the team really came in second on Super Bowl Sunday: first was a ... [PRNewser]

The Scoreboard: Sunday, February 3 - Posted February 5, 2013
25-54 demographic (Live +SD) Total day: FNC: 157 | MSNBC: 105 | CNN: 70 | HLN: 120 Primetime: FNC: 38 | MSNBC: 82 | CNN: 23 | HLN: 75 5p: 6p: 7p: 8p: 9p: 10p: 11p: 12a: FNC ... [TVNewser]

Third Time's a Charm: KMIZ Struggles with Super Bowl Text Update - Posted February 5, 2013
KMIZ, the ABC affiliate for Columbia, MO, needed three chances to correctly update its viewers on the final score for Sunday's Super Bowl. The first text got the San Francisco 49ers name wrong, calling them the 46ers. The second text (pictured) had t... [TVSpy]

Social Media Newsfeed: Happy Birthday, Facebook | Twitter Acquisition - Posted February 5, 2013
 Click here to receive the Morning Social Media Newsfeed via email. ... [SocialTimes.com]

Football Fans Petition White House for 'Day After Super Bowl' Holiday - Posted February 4, 2013
Via our sister site Media Jobs Daily, we bring you news that the bold souls at fantasy foot... [PRNewser]

The Superdome Blackout, MetLife Stadium and PR Karma - Posted February 4, 2013
PR professionals believe in karma. We just do. It's part of the job. As soon as you start believing that everything will go right because you're prepared and you really mean well, something goes wrong. When the lights went out during the Super Bowl last night, we cringed... [PRNewser]

4 Super Bowl 'Rebranding' Reviews: What Worked? What Didn't? - Posted February 4, 2013
Since today is officially Review the Super Bowl day, we thought we'd riff on a theme we saw in several of last night's big-name ads: rebranding. The companies in question aren't exactly hurting for money (except for one very notable exception), but they wanted to use the Super Bowl as a... [PRNewser]

The Super Bowl Killed It On Twitter - And So Did Smart Advertisers - Posted February 4, 2013
Whether or not you're a sports fan, smart marketers watched and participated in Super Bowl buzz - and the payoff was HUGE. How huge? There were 24.1 million Tweets about the game and halftime show, not including the ads. And, as predicted, the volume of ... [AllTwitter]

Top 10 2013 Super Bowl Commercials, According To Hulu Viewers - Posted February 4, 2013
Well folks, the most anticipated night of the year for TV advertising (oh, and football) is behind us. Which were your favorite Super Bowl spots? Which brands do you think scored big and which do you think could've done better? We've compiled a list of the top 2013... [SocialTimes.com]

Super Bowl smashes social TV records - Posted February 4, 2013
Updated: Last night's game, halftime show, commercials and power outage combined to make it the most social event on television to date, according to data from Bluefin Labs and Trendr... [Lost Remote]

Social Media Newsfeed: Social Super Bowl | Twitter Data Breach - Posted February 4, 2013
 Click here to receive the Morning Social Media Newsfeed via email. ... [SocialTimes.com]

Tapad sees 166% bump in Super Bowl cross-device ad spends in 2013 [Vine] - Posted February 3, 2013
With the big game behind us and a blackout the shook the web, it's a good time to reflect on how big cross-device advertising has become a... [Lost Remote]

Quick-thinking brands take to social media to capitalize on Super Bowl power outage - Posted February 3, 2013
Updated: When half of the Superdome plunged into darkness during the third quarter of the Super Bowl, the CBS broadcast booth fell silent. After a commercial break and a little fumbling around, CBS sideline reporter Steve Tasker took over the b... [Lost Remote]

An inside look at social TV activations for Super Bowl XLVII - Posted February 3, 2013
Super Bowl XLVII promises to be the most social Super Bowl ever, and might even be the most social single event of 2013. To prepare you for the event, here's a roundup of ways to stay connected before, during, and after the game whether you like foo... [Lost Remote]

This Super Bowl NewsHub Is The Place To Be On Game Day - Posted February 2, 2013
Plan to talk smack about the Super Bowl on Twitter tomorrow? If last year is any indication, millions of you will - and you won't want to miss out on any of those retweetable moments (they reall... [10,000 Words]

This Super Bowl NewsHub Is The Place To Be On Game Day - Posted February 2, 2013
Plan to talk smack about the Super Bowl on Twitter tomorrow? If last year is any indication, millions of you will - and you won't want to miss out on any of those retweetable moments (they reall... [AllTwitter]

Two 49ers Deny Making the 'It Gets Better' PSA in Which They Appear - Posted February 1, 2013
The San Francisco 49ers, who happen to be playing in a certain football game this Sunday, earned a bit of bad press earlier in the week after cornerback Chris Culliver decided to let the world know that he "[doesn't] do the gay guys, man" and that any pro football players who... [PRNewser]

Reporter Turns Tables on Videobomber Before Super Bowl - Posted February 1, 2013
Okay, as everyone gears up for Super Bowl Sunday, one can only imagine how hyped up New Orleans is for the big day. Well, Jessica Sanchez, correspondent from Orlando's CBS affiliate, experienced this first-hand when an inebriated 49ers fan videobombed her live shot. Instead of ignoring the f... [TVNewser]

Facebook Apps Bring Super Bowl Spectators Together - Posted February 1, 2013
Even if you're at a huge Super Bowl party this Sunday, you'll probably be checking Facebook on your phone or tablet. Maybe you want to congratulate your friend in Baltimore or talk some trash to a buddy in San Francisco. There are several Facebook-integrated applications that look to enhance your Super... [AllFacebook]

DOJ Wants to Keep Your Beer Affordable (And Budweiser Clydesdales Make Us Cry) - Posted February 1, 2013
Beer drinkers of America: the Department of Justice has your back. The DOJ filed a civil antitrust lawsuit this week to stop Anheuser-Busch InBev's $20.1 bill... [PRNewser]

Friday Morning Laughs - Super Bowl XLVII Edition - Posted February 1, 2013
TGIF! The end of the workweek is here at last and the weekend is just around the corner. In honor of this Sunday's big game, we've compiled a list of some of the funniest pre-released Super Bowl commercials and videos for this week's Friday Morning Laughs. We've got... [SocialTimes.com]

Coca-Cola Insists Its Arab 'Camel Jockey' Ad Isn't Racist - Posted January 31, 2013
Earlier today we asked whether the new practice of releasing Super Bowl ad spots before the big game was a good PR move. Now further developments make the question seem even more relevant: multiple brands have already attracted accusations of racism based on these teasers. First Volkswagen faced a ... [PRNewser]

How ANY Business Can Benefit From Super Bowl Buzz On Twitter - Posted January 31, 2013
So your business isn't big enough to buy a commercial on Super Bowl Sunday, hmm? Don't despair, most businesses aren't. But do you know what the smart businesses do instead? They take advantage of Super Bowl buzz on Twitter - and you can too. And you can even do ... [AllTwitter]

GetGlue begins to monetize with Pepsi as big launch partner for Super Bowl - Posted January 31, 2013
Big social TV news today: GetGlue has announced that Pepsi will be its big launch partner in their first foray into monetization. "Promoted Entries" will launch for the Super Bowl with "new sponsorship units available across GetGlue s... [Lost Remote]

The AllFacebook Guide To Super Bowl XLVII - Posted January 31, 2013
On Sunday, the San Francisco 49ers and Baltimore Ravens will meet in New Orleans for Super Bowl XLVII -- a topic already hugely popular on Facebook. The 49ers, led by quarterback Colin Kaepernick, are the most-talked-about team on the social network by far. However, the two fan bases ha... [AllFacebook]

SodaStream Super Bowl Ad Rejected for Picking on Big Soda Brands - Posted January 31, 2013
We recently told you about SodaStream's clever ad being pulled for "denigrating" the bottle... [PRNewser]

YouTube Ad Blitz To Bring Social Gaming To Super Bowl 2013 - Posted January 31, 2013
With the Super Bowl just days away, YouTube has announced that this year's Ad Blitz will be bigger and better than ever, thanks to a partnership with Adweek and the introduction of new social gaming components, inclu... [SocialTimes.com]

Poll: Do Super Bowl Ad Leaks = Good PR Strategy? - Posted January 31, 2013
Isn't it interesting how branding and advertising strategies converge around the Super Bowl? No matter how what kind of products they're promoting, companies and agen... [PRNewser]

Shazam to Deliver Second-Screen Support for Super Bowl Ads - Posted January 30, 2013
A year ago, the sound-recognition app Shazam launched its efforts to recognize television content during Super Bowl XLVI. For this year's Super Bowl, the company hopes to push farther into so-called "second screen... [AllFacebook]

RIM Spends a Ton, Rebrands Itself as...BlackBerry! - Posted January 30, 2013
In case you aren't a tech blogger, this morning's hot story concerned the future of Research in Motion, one of America's "most... [PRNewser]

'Super Bowl Media Day' as PR Spectacular - Posted January 30, 2013
PR challenge of the day: working for a professional sports league (the NFL) that still inspires thousands of fans to pay $25 to sit around and watch its biggest stars act dumb for the camera. Just kidding--"Super Bowl ... [PRNewser]

Taco Bell Loves Fun., Old People and Espa ol - Posted January 29, 2013
When we hear the words "Taco" and "Bell" together, our thoughts don't turn to retirement homes, native Spanish speakers or the one-hit wonder band Fun.. But America's biggest rice, corn and beans chain brings the three together in what may be the most amusing way possible for its first Super Bowl commercial. We... [PRNewser]

When Will the NFL Fully Address Its Concussion Problem? - Posted January 29, 2013
Indisputable fact: Americans love football. Pretty much every member of every key demographic watches the Super Bowl, even if we're more concerned with the commercials. ... [PRNewser]

Where To Get Your Pre-Game Fix Of 2013 Super Bowl Ads - Posted January 29, 2013
Super Bowl XLVII is less than a week away and, as usual, big brands are giving viewers a sneak peak of what's to come during Sunday night's commercial breaks. If you're looking to get your pre-game fix of 2013 Super Bowl ads, there some great resources online to help ensure... [SocialTimes.com]

Can HootSuite Predict the Winner of the Super Bowl XLVII? - Posted January 28, 2013
HootSuite today announced the launch of its social media command center for the Super Bowl game on February 3. The dashboard is the official social media management system for the New Orleans Super Bowl Host Committee, done in partnership with FSC Interactive. Fans can see how the Baltimore Ravens stack up against... [SocialTimes.com]

Infographic: Who Will Win the Social Media Super Bowl? - Posted January 28, 2013
When the San Francisco 49ers take on the Baltimore Ravens at the Super Bowl, whose fans will tweet the loudest? This infographic compares the fan counts for each team on Twitter, Facebook, and Google+. It should come as a surprise to no one that San Francisco, the birthplace of social media, has... [SocialTimes.com]

Volkswagen Turns To Disgruntled YouTubers For 2013 Super Bowl Spot - Posted January 25, 2013
With the Super Bowl just around the corner, game day commercial previews are starting to pop up on the web and, thanks to two wildly successful Super Bowl seasons, viewers everywhere have been looking forward to seeing what Volkswagen has in store this year. In 2011, VW topped the charts... [SocialTimes.com]

Kate Upton Mercedes Ad Inspires Outrage, Gets Lots of Attention - Posted January 24, 2013
Question: when does a "controversial" ad clip double as a shameless PR stunt? When the team's strategy anticipates the public outrage and uses it to attract even more attention. Get ready to be shocked: this is a common thing. When Mercedes-Benz hired experimental bra tester Kate Upton for its Super Bowl spot... [PRNewser]

Fun and Games Overseas: The NFL on Location in London - Posted January 22, 2013
Ever find yourself stuck in a foreign country, unable to satiate your desire for live American football? While football fans' sights are set on the upcoming Pro Bowl in Hawaii and ... [PRNewser]

Get Your Fix Of Super Bowl Commercials On Hulu AdZone - Posted January 17, 2013
Well folks, it's almost that time of year again--the one where we all don jerseys, gather in living rooms in front of television sets with nachos, beer and humungous sandwiches to watch...commercials! Yep! Super Bowl Commercial Season is in full swing, and today Hulu AdZone... [SocialTimes.com]

The 'Real' Dunder Mifflin Crowdsources Its Super Bowl Spot - Posted January 16, 2013
We were too busy being kinda bored by the last few seasons of The Office to notice that Dunder Mifflin had become a ... [PRNewser]

The Real Dunder Mifflin Is Crowdsourcing Its First Super Bowl Ad - Posted January 15, 2013
Did you know that Dunder Mifflin is a real paper brand? Yup! Back in 2011, NBC Universal went into the office supply business, teaming up with paper company Quill to bring the paper from The Office... [SocialTimes.com]

Plan Your Super Bowl XLVII Party With YouTube - Posted January 15, 2013
The most exciting football game of the year is just two and a half weeks away and YouTube wants to help you plan the best Super Bowl party ever. To this end, they've launched the Ad Blitz Pre-Game program, presented by Tide--a one-stop destination for playoff coverage,... [SocialTimes.com]

Viggle and Dan Marino launch second screen app for NFL Playoffs - Posted January 14, 2013
In September we wrote about Viggle's launch of the MyGuy app, their foray into social TV fantasy fo... [Lost Remote]

Coca-Cola To America: 'Yes, We're Making You Fat' - Posted January 14, 2013
The biggest story in the global branding game over the past few months was the innovative partnership between ... [PRNewser]

Budweiser to Launch New 'Millennial' Beers During Super Bowl - Posted January 11, 2013
As the Super Bowl approaches, so too does the PR analysis of brands that have chosen to invest many millions into advertising during this unique American spectacle. All-American beer brand ... [PRNewser]

'Kentucky Kicks Ass': Legitimate Campaign, PR Stunt, or Both? - Posted January 7, 2013
The new year brought us a fun tale of a unique statewide rebranding campaign: According to PR Daily, the state of Kentucky no longer wants to r... [PRNewser]

Mercedes-Benz Enters High-Risk Super Bowl Ad Game - Posted December 3, 2012
This is a strange time for the car industry. As the public emerges from a crippling recession and attempts to shake off what has been a tough decade for most Americans, even those with jobs have tired of commuting to and from work in the same cars they drove 10 years ago.... [AgencySpy]

Facebook VP Of Global Marketing Solutions Carolyn Everson Discusses The Auto Industry - Posted October 19, 2012
Facebook Vice President of Global Marketing Solutions C... [Lost Remote]

Facebook-CNN Election Talk Meter Breaks Down First Presidential Debate - Posted October 4, 2012
The dust has settled after the ... [AllFacebook]

Facebook COO Sheryl Sandberg Talks With Charlie Rose, Marc Andreessen - Posted October 2, 2012
Facebook Chief Operating Officer ... [AllFacebook]

Facebook Abuzz After Ex-President Bill Clinton's Nomination Speech At DNC - Posted September 6, 2012
President Barack... [AllFacebook]

Can PR Take College Football to the NFL Level? - Posted June 29, 2012
In 2014 college football playoffs will replace the abhorred BCS system established in 1998. The playoffs will feature four teams facing off in three games, eradicating the political and mathematical technicalities that have... [PRNewser]

GM Says No More Super Bowl Advertising - Posted May 18, 2012
General Motors has dropped another advertising bomb, saying it will no longer advertise during the Super Bowl. CMO Joel Ewanick made the announceme... [PRNewser]

WRTV Opening Street-Level Studio in Downtown Indianapolis - Posted May 10, 2012
WRTV now has what no other station in Indianapolis has: a permanent street-level studio. The ABC-affiliate announced today plans to open a permanent, glass-enclosed studio in downtown Indianapolis. The space, located on ... [TVSpy]

The Story Behind KNOP's Will Ferrell Super Bowl Ad - Posted February 7, 2012
KNOP general manager Lewys Carlini had one thought when he first watched the now-famous ... [TVSpy]

KNOP Airs Will Ferrell Super Bowl Commercial, GM Calls it 'Odd' - Posted February 7, 2012
KNOP in North Platte, Nebraska has a unique distinction: it was the only station in the country to air an Old Milwaukee commercial featuring Will Ferrell duri... [TVSpy]

Auto Companies, M.I.A., Twitter (And the Giants) Among the Big Super Bowl Winners - Posted February 6, 2012
According to ... [PRNewser]

Will Ferrell & Old Milwaukee: The Super Bowl Ad You Didn't See - Posted February 6, 2012
While the rest of the nation was going on about all the celebrities in ... [PRNewser]

Will Ferrell & Old Milwaukee: The Super Bowl Ad You Didn't See - Posted February 6, 2012
While the rest of the nation was going on about all the celebrities in the Super Bowl ads they were watching, viewers in Nebraska (and seemingly only those in ... [AgencySpy]

Super Bowl Ad Frenzy Overshadowing the Game? - Posted January 31, 2012
It's only Tuesday, but the buzz surrounding the Super Bowl ads is hitting fev... [AgencySpy]

Super Bowl Ad Frenzy Overshadowing the Game? - Posted January 31, 2012
It's only Tuesday, but the buzz surrounding the Super Bowl ads is hitting fev... [PRNewser]

Who is Your Favorite New York Giants Broadcaster? - Posted January 30, 2012
With New Yorkers revved-up for another Giants Super Bowl appearance, this week's poll uses the Big Blue hype to its advantage: Who is your favorite Giants broadcaster? The selections below are from the team's broadcast on radio throughout the decades. As always, if another name comes to mind, feel free to add... [Fishbowl NY]

Who is Your Favorite New York Giants Broadcaster? - Posted January 30, 2012
With New Yorkers revved-up for another Giants Super Bowl appearance, this week's poll uses the Big Blue hype to its advantage: Who is your favorite Giants broadcaster? The selections below are from the team's broadcast on radio throughout the decades. As always, if another name comes to mind, feel free to add... [FishbowlNY]

Sunbeam Ends DirecTV Blackout, Saves Super Bowl - Posted January 27, 2012
Sunbeam Television, which owns WSVN in Miami and WHDH in Boston, reached a new retrans agreement with DirecTV on Thursday. The deal ends a weeks-long blackout and guarantees that DirecTV subscribers in Boston will... [TVSpy]

Super Bowl Blackout Possible in New England - Posted January 24, 2012
As the New England Patriots prepare for the Super Bowl, DirecTV subscribers in Boston are fretting over a potential blackout of the game. Sunbeam Television, which owns Boston NBC-affiliate WHDH, is currently locked in a retrans battle with DirecTV and has pulled its st... [TVSpy]

Buzz Surrounding Super Bowl Ads Already Starting - Posted January 3, 2012
Super Bowl ad time is sold out, with the average ad priced at $3.5 million, according to Ad Age. (The article reports that a couple of unnamed advertisers are trying to back out.) As we mentioned in t... [PRNewser]

Will Online Streaming Make The 2012 Super Bowl The Most-Watched In History? - Posted December 21, 2011
The big news of the hour for sports fans (and web video fans) is that on Super Bowl Sunday 2012 viewers will be able to watch the big game not only on TV, but from their computers and mobile devices as well. That's right--Super Bowl XLVI will be the first... [SocialTimes.com]

NY/NJ Super Bowl Committee Chooses Source Communications - Posted September 27, 2011
The New York/New Jersey Super Bowl Host Committee for the 2014 Super Bowl has chosen Source Communications to create the logo to be used in collateral materials (at left) and both print and TV ads. Source is an advertising an... [AgencySpy]

NY/NJ Super Bowl Committee Chooses Source Communications - Posted September 27, 2011
The New York/New Jersey Super Bowl Host Committee for the 2014 Super Bowl has chosen Source Communications to create the logo to be used in collateral materials (at left featuring the George Washington Bridge and a snowflake ... [PRNewser]

Media General Reports Slight Dip in First Quarter - Posted April 20, 2011
Media General, which operates 18 stations focused mainly in southeastern markets, announced today that first quarter TV revenue had dropped 2.6% compared to the same period last year. In its earnings report, Media General pointed to the same factors that Gannett ... [TVSpy]

Groupon Super Bowl Ads: Fun or Flop? - Posted February 7, 2011
During one of the Super Bowl's many commercial breaks on Sunday, viewers were treated to a string of controversial ads from Groupon, the two-year-old group buying startup that has been r... [WebNewser - SocialTimes.com]

Twitter Determines Top Super Bowl Commercial - Posted February 7, 2011
Last night's Super Bowl had Twitter buzzing for hours - with tweets largely commenting on the commercials and the half-time show. In the spirit of commercialism, social media monitoring firm Radian6 and advertising agen... [AllTwitter]

Tweet the Best Headline for the Super Bowl, and win BIG - Posted February 4, 2011
Just in time for Sunday's game, CNBC's sports reporter Darren Rovell has announced a massive prize attached to his Twitter Super Bowl Headline contest. He is encouraging his followers to tweet their best attempt at a Super Bowl headline, with the winner getting a... [TVSpy]

Twitter Scores During Super Bowl XLV - Posted January 28, 2011
Last year, between 40 and 50 percent of all tweets during the height of the Super Bowl were related to the game. And this year Twitter will capitalize on this huge fan base by offering Super Bowl fans a new way to join in on the game-day excitement. Part... [AllTwitter]

Sports Illustrated To Party at the Super Bowl - Posted January 28, 2011
After taking a two year break, Sports Illustrated will once again be throwing a Super Bowl party. The magazine held back on partying the last two Super Bowls because of budget constraints, but now it's ready to do it all again. The party will be held on Friday,... [Fishbowl NY]

Sports Illustrated To Party at the Super Bowl - Posted January 28, 2011
After taking a two year break, Sports Illustrated will once again be throwing a Super Bowl party. The magazine held back on partying the last two Super Bowls because of budget constraints, but now it's ready to do it all again. The party will be held on Friday,... [FishbowlNY]

Active on Twitter? Watch the Super Bowl? Mercedes-Benz Wants to Give You a Car - Posted December 13, 2010
The Super Bowl packs the stadium, sees the most HDTV sales of the year, and has advertisers drooling over the $3 million 30-second TV ads that run during the commercial break - and now it's a social media phenomenon, too. Advertisers are flocking to Twitter to run... [AllTwitter]

Mike Pereira To Join Fox Crew In Dallas For Super Bowl - Posted November 19, 2010
There won't be a need to toss to Mike Pereira at the Fox Los Angeles studios during the Super Bowl. The former head of officials for the NFL will be ... [SportsNewser]

SBJ: Super Bowl Ad Spots Nearly Sold Out - Posted August 30, 2010
If football ad sales are any indication, the ad recovery the business is seeing this year is the real deal. As we reported last week, ad sales look to be strong for the upcoming 2010-2011 season, but we had no ide... [SportsNewser]

Super Bowl to Bump Oscars? - Posted August 26, 2010
The NFL plans to move to 18 regular season games starting with the 2012-2013 season. "I think it's a win-win all around," New England Patriots... [SportsNewser]

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