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Sightings (5)

Spotted around the media universe

Heineken Responds to 'The Odyssey' Authenticity Doubters - Posted February 3, 2014
Following the release of W+K Amsterdam's "The Odyssey" last week, Heineken has released a tongue-in-cheek response to the comment section skeptics who questioned the spot's authenticity. The 2:10, presented as "the genuine response of our official PR representative Dymfke van Der Gaal," replies directly to YouTube commenters who publicly questioned the authenticity... [AgencySpy]

Nike Taps LeBron, Piqu , Bradley Cooper's Voice for 'Just Do It' 25th Anniversary - Posted August 21, 2013
At this point, Nike and AOR W+K are just showing off. Their latest spot, "Possibilities," is a fat, splashy kick-off to the 25th anniversary of its ubiquitous slogan, "Just Do It." These type of Nike ads have always had a mythical quality, compared to other sports brands - like certain BBDO... [AgencySpy]

Commonwealth Drives Out New Chevy Campaign During Grammys - Posted February 11, 2013
John Cusack wants to know: "Why just go from A to B when imagination can take you everywhere?" It's a valid question, especially coming from the guy who played Lloyd Dobler. Would the boombox move from Say Anything exist with conventional thinking? The tagline is the a... [AgencySpy]

Terry Crews Plays Music with His Muscles, Encourages Viewers to Do the Same for Old Spice - Posted August 28, 2012
Yes, one of the stars of The Expendables 2 (now playing in theaters everywhere) is back, flexing his impressively musical muscles for Old Spice and W+K. In what we're being told is what's a "first-of-its-kind embeddable interactive experience," Muscle Music allows viewers to record their very own percussion-laden jam ses... [AgencySpy]

Axe Tones it Down in New, Angelic Spot - Posted February 2, 2011
... [AgencySpy]

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