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Spotted around the media universe

14 PR and Social Media Winners from Super Bowl XLVIII - Posted February 3, 2014
That was a boring Super Bowl in every way. Not only was the game itself a blowout, but most of the ads were lackluster and no brand recreated Oreo's breakout success on social. Still, a few companies and personalities did manage some clever nuggets, which we will now... [FishbowlDC]

Vine as a Marketing Tool: Can You Sum Up a Brand In Six Seconds? - Posted October 21, 2013
Tide has a campaign, "Stains Better Be Scared," in which they play off of some of your favorite scary flicks to create detergent-based Vine videos. The first, which has popped up in ... [GalleyCat]

Super Bowl XLVII: Beyonc , Destiny's Child, Superdome Blackout Join Ravens, 49ers In Terms Of Facebook Mentions - Posted February 4, 2013
The Baltimore Ravens edged the ... [AllFacebook]

Tide Pods Overcome Bad PR with Big Sales Win - Posted December 18, 2012
Finally, thanks to Tide Pods, laundry-doers everywhere have been delivered from the painstaking multitude of steps required to open a bottle of laundry detergent, measure it out in the cap and pour it into the washing machine. Rejoice! The convenient, colorful, pre-measured pouches have been advertiz... [FishbowlDC]