Tom Routson

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Sightings (5)

Spotted around the media universe

RPA, Tool Share Terrible Parenting for Newport Beach Film Festival - Posted April 2, 2014
RPA teamed up with production company tool for a new campaign celebrating Newport Beach Film Festival's 15th anniversary entitled "15 Years Under the Influence." The centerpiece of the campaign is a short film called "Bedtime Story." In the two and a half minute video, directed by Tom Routson, a daughter asks her... [AgencySpy]

Draftfcb LA Continues Full-Court Press for Nabi - Posted October 24, 2013
Just two weeks ago, we were covering the first wave of Nabi spots from Draftfcb, a pair of 30-second ads that favorably compared kid-friendly Nabi tablets to Kindle devices a la Microsoft vs. Apple. Our Erik Oster found them to be informational and appealing. However, these two ne... [AgencySpy]

Sears' Diehard Batteries Will Survive the Zombie Apocalypse - Posted October 14, 2013
Including a narrative is usually a good way for a commercial to hook the audience with creativity, but this Y&R Midwest zombie spot for Sears actually overdoes the narrative focus to the point where the brand association is almost negligible. We know, zombies are popular, but it seems like the... [AgencySpy]

Monday Morning Stir - Posted January 9, 2012
-Was a Target CMO split the beginning of the end for the brand's relationship with W+K? link -Someone's taken issue with a Vonage ad that aired during thi... [AgencySpy]

Wednesday Odds and Ends - Posted February 9, 2011
-BMB India racked up a handful of account wins including Leela Gurgaon, Della Adventure, India's largest Adventure Park in Lonavala and She Comfort Sanitary pads. -Yeah Yeah Yeahs frontwoman Karen O models for Absolut (above). -Beer commercials: Not s... [MediaJobsDaily]

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