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So What Do You Do, Marian Salzman, CEO of Euro RSCG Worldwide PR North America?
The world renowned tastemaker and advertising vet talks making the transition to PR and reveals the one trend she wishes she saw coming.
So What Do You Do, James Othmer, Ad Creative Turned Author?
A former reporter and ad creative, this author details how each job informed the next and what surprised him while researching for his ad industry tell-all.
Workshop your novel in-progress and develop patterns to improve your writing
Complete an SEO audit of your site and get to the top of search engine results
Conceptualize and execute digital content that enhances your site's editorial mission
Understand style, tone, structure and form at the sentence level
Tell and sell the story of your life with the help of a published writer
Develop an advanced understanding of how to use analytics to drive business goals