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So What Do You Do, Mark Pincus, CEO of Zynga?
Social media visionary Mark Pincus speaks out on making money online, fostering user engagement, and the value of failure in entrepreneurship.

Sightings (102)

Spotted around the media universe

INFOGRAPHIC: Facebook's Shocking Effect on Upworthy Will Blow Your Mind - Posted August 15, 2014
Facebook, as you've probably seen, has been a boon to viral sharing site Upworthy. But has the Facebook News Feed algorithm now shifted against it? What happens next you have to see to believe. WhoIsHostingThis.com compiled an interesting infographic illustrating the history of the Facebook... [AllFacebook]

Who Is On Mark Zuckerberg's Friends List? - Posted June 10, 2014
Much has been made recently over the fact that while Facebook users can set their fr... [AllFacebook]

DataPoint: Facebook Algorithm Changes and Social Game Developers - Posted June 6, 2014
Facebook recently announced that its News Feed algorithm would start favoring explicit shares from third-party apps over implicit shares. "We've found that people engage more with stories that are shared explicitly rather than implicitl... [AllFacebook]

Federal Wiretap Charges Vs. Facebook, Zynga Dismissed, But Facebook Still Faces Breach-Of-Contract Claims - Posted May 8, 2014
It was a mixed bag for Facebook at the ... [AllFacebook]

Facebook CFO David Ebersman Leaving Company; David Wehner To Assume Post June 1 - Posted April 23, 2014
On the day that Facebook is holding its first-quarter earnings call, the social network also announced ... [AllFacebook]

DataPoint: The Top Developers On Facebook - Posted April 11, 2014
King.com leads the pack when it ... [AllFacebook]

DataPoint: The Top Developers On Facebook - Posted April 11, 2014
King.com leads the pack when it ... [Inside 3D Printing News]

Zynga Names New CFO Ahead of Q1 Earnings Call - Posted April 10, 2014
Today, social gaming company Zynga announced the addition of David Lee as chief financial officer and chief accounting officer. He replaces departing CFO and CAO Mark Vranesh, who will work with Lee in the coming month to ensure a smooth transition. Lee's first day with the company is next Monday. "David has... [AllFacebook]

FarmVille 2 Lost Nearly 4M DAUs In Past Year - Posted April 8, 2014
Poor Zynga. Once the darling of the social gaming world, the developer has been losing users for some time now, while its competitor, ... [AllFacebook]

DataPoint: Fake YouTube App Has 53M MAUs ... And Growing - Posted April 2, 2014
When it comes to the top developers on Facebook, there are a handful that are consistently topping AppData's developer leaderboard: King.com, Zynga, ... [AllFacebook]

DataPoint: What Can NaturalMotion Do For Zynga? - Posted March 31, 2014
Zynga's acquisition of NaturalMotion earlier this y... [AllFacebook]

DataPoint: What Can NaturalMotion Do for Zynga? - Posted March 28, 2014
Zynga's acquisition of NaturalMotion earlier this year signals a change in focus for the company. NaturalMotion, the U.K.-based mobile gaming company, is best known for its mobile games "CSR Racing" and "Clumsy Ninja." Zynga has been seeing major loses on the Facebook platform, so the acquisition could help the company in the... [AllFacebook]

DataPoint: On IPO Day, King.com Tops 300M MAUs - Posted March 26, 2014
King.com broke 300 million month active users on Facebook Wednesday, according to AppData. That puts the newly publi... [AllFacebook]

DataPoint: Will FunPlus' Family Farm Find FarmVille-Size Success? - Posted March 21, 2014
This week brought news that social gaming company DianDian Interactive, otherwise known as FunPlus, raised $74 million in a series-B round. ... [AllFacebook]

DataPoint: Is Social Point The Next Big Game Developer? - Posted March 18, 2014
The social gaming space is dominated by ... [AllFacebook]

DataPoint: Zynga Focuses On Mobile, Playing Catch-Up With King.com - Posted March 12, 2014
Zynga is ... [AllFacebook]

Why Social Gaming is a Broken Business Model - Posted February 6, 2014
Social gaming company Zynga used to be a titan. Lately though, the company has been having problems. Most recently Zynga laid off 15 percent of its staff, while still spending millions to acquire other companies. Social gamin... [AllFacebook]

Will 2010 Privacy Suits Vs. Facebook, Zynga Be Rekindled? - Posted January 21, 2014
Facebook and game developer Zynga may see ... [AllFacebook]

Zynga Links Up with BitPay for a Bitcoin Payment Test in FarmVille 2, CityVille and Other Web Games - Posted January 6, 2014
(TechCrunch) Gaming giant Zynga has started to accept Bitcoin as a payment option for those buying tokens for virtual goods on the web versions of FarmVille 2, CastleVille, ChefVille, CoasterVille, Hidden Chronic... [Bitcoins Insider]

What Was Facebook's Game Of The Year In 2013? (Not Candy Crush Saga) - Posted December 9, 2013
Pretty simply, 2013 was a good year for ... [AllFacebook]

Will IOS Users Get 'Down' With Updated Facebook 'Matchmaking' App? - Posted November 26, 2013
The Facebook matchmaking application previously known as Bang with Friends and ... [AllFacebook]

Social Media Newsfeed: Twitter Starts Trading Thursday | Restricted Google+ Communities - Posted November 6, 2013
[emailonly]{{{ sbox300x250 }}}[/emailonly]  Click here to receive the Morning Social Media Newsfeed via email. ... [AllFacebook]

Are You 'Down' With The New Name For Facebook Hookup App Bang With Friends? - Posted October 26, 2013
Facebook hookup application Bang with Friends is officially leaving the "with friends" part of its na... [AllFacebook]

Facebook 'Matchmaking' App Bang with Friends Returns To Apple App Store As Down - Posted August 30, 2013
Are you Down with ... [AllFacebook]

Game On: Facebook Releases Unity SDK - Posted August 28, 2013
Does anyone remember the days when Facebook's gaming ecosystem was dominated by ... [AllFacebook]

Words With Friends, Indeed: Zynga Sues Facebook Matchmaking App Bang With Friends - Posted August 2, 2013
Facebook matchmaking application ... [AllFacebook]

Zynga Gambles On Real-Money Gambling Games On Facebook In U.K. - Posted July 10, 2013
Struggling game developer Zynga is gambling on gambling, launching real-money Facebook gambling games including ZyngaPlusPoker and ZyngaPlusCasino in the U.K., where ... [AllFacebook]

Former Oregon Gubernatorial Candidate Pleads Guilty To Facebook IPO-Related Fraud - Posted June 25, 2013
Florida-based fund manager and former Oregon gubernatorial candidate Craig Berkman pleaded guilty Tues... [AllFacebook]

Social Gaming Network's Acquisition Of Mob Science Continues Trend Away From Facebook-Only Social Games - Posted June 17, 2013
Take a close look at Social Gaming Network's story, and you will see how social games are evolving away from a focus on Facebook-only games. SGN is rising... [AllFacebook]

OMGPOP Is History As Part Of Zynga Cuts - Posted June 4, 2013
Draw Something developer ... [AllFacebook]

Morning Media Newsfeed: Zynga Lays Off 520 | Newsweek's Poor Stats | Chris Cuomo's Conflict? - Posted June 4, 2013
[emailonly]{{{ sbox300x250 }}}[/emailonly] Click here to receive Mediabistro's Morning Media Newsfeed via email. ... [FishbowlLA]

LAYOFFS: Zynga To Slash 18 Percent Of Workforce - Posted June 3, 2013
The ax has begun to fall at troubled game developer Zynga aga... [AllFacebook]

What Others Are Predicting About Facebook's 1Q Earnings Call - Posted April 30, 2013
Wednesday, Facebook will announce how well it did financially in the first quarter of this fiscal year... [AllFacebook]

UPDATED: Why Are Developers Planning Away From Facebook? - Posted April 22, 2013
Zynga isn't the only developer trying to be more independent from Facebook. Others are following suit, looking elsewhere to gain popularity. How... [AllFacebook]

Zynga Will No Longer Require Login With Facebook - Posted March 21, 2013
Game developer Zynga and Facebook... [AllFacebook]

Can 'Advocacy Gaming' Inspire Social Change? - Posted March 5, 2013
It's all about "gamification" these days, right? Video games don't just entertain us and distract us during down time on the train--they also help brands publicize new campaigns, encourage u... [FishbowlDC]

Sheryl Sandberg, Peter Thiel, Mail.ru Group Involved In Notable Facebook Stock Transactions - Posted February 26, 2013
Facebook shares were involved in some large transactions in recent days, with moves by Chief Operating Officer ... [AllFacebook]

Zynga Shutting Baltimore Studio, Consolidating In Texas, NYC - Posted February 25, 2013
The cutbacks continue at struggling game developer ... [AllFacebook]

Brands On Facebook Connect With Fans Through Social Good - Posted February 15, 2013
Brands love to connect with Facebook friends in a variety of ways -- through discounts, conversation, applications, and ... [AllFacebook]

INFOGRAPHIC: Love Makes Words With Friends Players Do Strange Things - Posted February 14, 2013
What better way to say, "Happy Valentine's Day," to your significant other than to drop a 90-point bomb of a word on them while playing Words with Friends? That was one of the findings of a Valent... [AllFacebook]

Facebook's Mobile Strategy: Create Experiences That Can't Be Done On Desktop - Posted February 12, 2013
As Facebook pushes more and more to become a mobile-focused company, it wants to create experiences that simply cannot occur on laptop or desktop computers. Co-Founder and CEO Mark Zuckerberg said ... [AllFacebook]

Debt Collectors Posing As Bikini-Clad Models On Facebook - Posted January 24, 2013
If you're running behind on your bills and suddenly find a friend request on Facebook from an attracti... [AllFacebook]

INFOGRAPHIC: Zynga Harvests FarmVille 2 Facts - Posted January 4, 2013
Game developer Zynga shared some fascinating facts about its FarmVille 2 offering in the infographic below, adding that by the time readers finish this post, about 200,000 crops will have been planted... [AllFacebook]

INFOGRAPHIC: The Year In Facebook And Social Games - Posted January 3, 2013
2012 was a big year for games on Facebook, as hits such as Angry Birds, SongPop, and Dragon City were played by millions of users all over the world. Rebel Entertainment (makers of Dun... [AllFacebook]

Zynga Shuttering Japanese Operations - Posted December 21, 2012
The struggles continue for game developer Zynga, as... [AllFacebook]

Facebook Part Of Amicus Brief Against Patents For Abstract Ideas - Posted December 10, 2012
Facebook and seven other companies filed an amicus brief with the U.S. State Court of Appeals for the Federal Circuit Friday, contending that ... [AllFacebook]

SongPop Tops Facebook's List Of Top 25 Social Games Of 2012 - Posted December 5, 2012
After capturing the attention of Facebook Co-Founder and CEO Mark Zuckerberg, ... [AllFacebook]

Facebook Registers FacebookLiveStaging URLs - Posted December 3, 2012
Facebook registered the domains FacebookLiveStaging.c... [AllFacebook]

Zynga Breaks Away From Facebook - Posted November 29, 2012
The strained tie between Facebook and game developer Zynga has been largely broken. According to documents filed Thursday with the Securities and Exchan... [AllFacebook]

Zynga CFO David Wehner Joins Facebook - Posted November 13, 2012
Scuffling game developer Zynga announced four executive promotions, along with the departure of Chief Financial Officer David Weh... [AllFacebook]

Anonymous Taking Aim At Facebook, Zynga? - Posted October 29, 2012
As if Facebook game developer Zynga doesn't have enough ... [AllFacebook]

Facebook Backs Zynga As Game Developer Shrinks - Posted October 25, 2012
Despite a bleak third-quarter financial report from game developer Zynga, Facebook still believes the company can rebound. After Co-Founder and CEO Mark Zuckerberg noted that the company's revenue from ... [AllFacebook]

The Future Of Facebook Games Lies In Mobile And Strategy - Posted October 25, 2012
Facebook prides itself on being the social network. One of the main ways the site has facilitated connections is ... [AllFacebook]

UPDATED: Salesforce.com Sheds Radian6, Other Employees Following Buddy Media Net Losses - Posted October 24, 2012
The acquisitions of ... [AllFacebook]

'Words With Friends', 'Draw Something' Board Games Aren't Fooling Anyone - Posted October 24, 2012
Virtual games based on classic real-world board games have taken the social media world by storm; bored office workers and easily distracted students everywhere play Draw Something (aka Pictionary-on-the-go) and Words With Friends ... [FishbowlDC]

Zynga and the Terrible, Horrible, No Good, Very Bad Day - Posted October 23, 2012
As Apple commanded the tech world's attention earlier today, Zynga broke some bad news to its employees: Hundreds of them were being laid off, and The Ville was being sent out to pasture, as sister blog Inside Social Games ... [AllFacebook]

Zynga Lays Off 100+ Employees, Closes Boston Studio - Posted October 23, 2012
Zynga's days as the top dog in the Facebook gaming world appear to be fading. As challengers such as Kixeye and King.com emerge, taking up mor... [AllFacebook]

More Details Emerge On Communications Between Facebook, SEC Prior To IPO - Posted October 10, 2012
The name Barbara C. Jacobs may not ring a bell for ... [AllFacebook]

Facebook To Release Third-Quarter Results Oct. 23 - Posted October 9, 2012
Facebook announced that it will present its financial report for the third quarter Oct. 23. Much has changed since Facebook's second-quarter report July 26, when the company reported that it ... [AllFacebook]

Sports Fans On Facebook Can Put Their (Virtual) Money Where Their Mouths Are With Fanhood - Posted October 9, 2012
By their very nature, sports are social, and social applications developer ... [AllFacebook]

Can Facebook Balance Privacy With Profit? - Posted October 3, 2012
Facebook's most valuable property is also the thing it can't afford to sell: personal information. As Chief Operating Officer Sheryl San... [AllFacebook]

Page Like Totals Drop As Facebook Begins Purge Of Fake Accounts, Likes - Posted September 27, 2012
The purge of fake profiles and likes announced by Facebook earli... [AllFacebook]

King.com CMO Addresses The State Of Facebook Games - Posted September 26, 2012
While many people feel that the market for Facebook games has become saturated, one of the lead minds at King.com doesn't see... [AllFacebook]

Forbes 'Richest' List: No More Social Media Moguls? - Posted September 20, 2012
This week Forbes released the 30th anniversary edition of its "Forbes 400: The Richest Peo... [FishbowlDC]

Lobbying Group The Internet Association Reveals Full Roster, Platform - Posted September 19, 2012
Initially ... [AllFacebook]

Test Users Allow Developers To Vet Facebook Subscription Payments Process - Posted September 6, 2012
Facebook is now allowing developers that are implementing ... [AllFacebook]

ChefVille Joins Top Facebook Apps List This Week - Posted September 5, 2012
ChefVille is the No. 9 free Facebook app this week, according to research from AppData. The Scribd app lets users publish, read and share documents with the... [PRNewser]

ChefVille Joins Top Facebook Apps List This Week - Posted September 5, 2012
ChefVille is the No. 9 free Facebook app this week, according to research from AppData. The Scribd app lets users publish, read and share documents with the... [Inside Mobile Apps]

Facebook Trying To Balance Zynga With Other Game Developers - Posted August 23, 2012
Facebook's relationship with major game developer Zynga has gotten complicated. The two companies have been tied at the hip for a long time, but... [AllFacebook]

Is Zynga Ripping Off Other Game Designers? - Posted August 10, 2012
Electronic Arts has filed a lawsuit against Zynga, the popular gaming app maker, alleging that Zynga's new Facebook app The Ville too closely resembles EA's The Sims Social. In the lawsuit, EA asserts that this is not the first time that Zynga has done this. Here is an excerpt: "This is a... [morningmedianewsfeed]

Is Zynga Ripping Off Other Game Designers? - Posted August 10, 2012
Electronic Arts has filed a lawsuit against Zynga, the popular gaming app maker, alleging that Zynga's new Facebook app The Ville too closely resembles EA's The Sims Social. In the lawsuit, EA asserts that this is not the first time that Zynga has done this. Here is an excerpt: "This is a... [FishbowlNY]

Facebook App Subscription Payment Model Now Available To All Developers - Posted August 8, 2012
The test of a subscription ... [AllFacebook]

Facebook Likes Gambling But Won't Admit That It Has a Problem - Posted August 7, 2012
Everyone's favorite social network lost a little more of its innocence today. Facebook has announced that it will enter the wor... [FishbowlDC]

Facebook Addresses Mobile Future At Crunchup - Posted August 6, 2012
As investors question whether or not Facebook can make money off the millions who access the social ... [AllFacebook]

Facebook Files 10-Q With SEC, Details Mobile Users, Zynga, Lawsuits, Other Issues - Posted August 1, 2012
Following its second-quarter earnings call... [AllFacebook]

Facebook Could Buy Zynga, But Probably Won't - Posted July 30, 2012
It seems like every week, Facebook acquires a company or is rumored to do so. This time, ... [AllFacebook]

Facebook's Second-Quarter Report: What Others Are Saying - Posted July 26, 2012
Today is the most anticipated day for Facebook since the company went public May 18. The social network will release its second-quarter financial report ... [AllFacebook]

Zynga Scales Back Outlook, Cites 'Challenging Environment' On Facebook Platform - Posted July 25, 2012
The stock of popular Facebook application developer Zynga has dropped despite growing revenue, which the company reported Wednesday in ... [AllFacebook]

Facebook's Pre-Earnings Call PR Blitz Shifts Focus Away From Financial Results - Posted July 24, 2012
Leading up to Facebook's first-ever earnings call as a ... [AllFacebook]

Facebook Game Bubble Safari Drives Zynga's Partnership With Wildlife Conservation Society - Posted July 17, 2012
Game developer Zynga teamed up with the ... [AllFacebook]

Facebook Tests Allowing Users To Start Games Instantly, Bypass Permissions Dialog - Posted July 16, 2012
Facebook game developers Zynga, ... [AllFacebook]

Facebook To Start Tracking Mobile Apps For Targeted Ads - Posted July 6, 2012
Facebook has been under scrutiny since its initial public offering regarding its ability to ... [AllFacebook]

Facebook Employees Enjoy Tasty Perks - Posted July 5, 2012
As a group of high school students is currently discovering, it doesn't suck to work at Facebook. USA Today recently ... [AllFacebook]

Facebook Ads, Sponsored Stories Show Up On Zynga.com - Posted June 22, 2012
Facebook game developer Zynga launched ... [AllFacebook]

Facebook Swapping Out Credits, Adding Subscription Billing - Posted June 19, 2012
Facebook announced Tuesday that the company is doing away with Facebook Credits and transitioning to local currency. The ... [AllFacebook]

Facebook: The End Of The Beginning - Posted June 13, 2012
Facebook's initial public offering is a milestone in the evolutio... [AllFacebook]

Zynga Shares Tumble, Traders Say Fewer People Gaming On Facebook - Posted June 12, 2012
Social gaming company Zynga, which opened in December at $10 per share, has seen its stock fall ... [AllFacebook]

INFOGRAPHIC: Facebook IPO Vs. Other Tech IPOs - Posted May 10, 2012
Social media agency Banyan Branch compared the upcoming Faceb... [AllFacebook]

LinkedIn's iPad App | Facebook Hacker Tells All | Twitter Meets Movie Trailer - Posted April 27, 2012
 Click here to receive the Morning Social Media Newsfeed via email. ... [AllFacebook]

Facebook Continues To Propel Zynga In 1Q - Posted April 26, 2012
Zynga said its games held eight of the top 10 spots on Facebook in terms of daily average users as of M... [AllFacebook]

Check The Privacyscore Of Facebook Apps - Posted April 23, 2012
PrivacyChoice debuted a Facebook application that allows users to gauge the pri... [AllFacebook]

Tech RoundUp: New iPads Sell Like Crazy, Stringfly Offers Rewards - Posted March 19, 2012
Apple has tons of cash. That's the big takeaway from these stories, which go into detail about the co... [FishbowlDC]

Baldwin Kind of Apologizes, Zynga Wins - Posted December 8, 2011
Alec Baldwin has used his column on The Huffington Post to further explain the little incident that became the big international story -- his expulsion from an ... [FishbowlDC]

#protip: Superfan Committees Offer Lots Of Insight - Posted August 11, 2011
These days not much I read on industry blogs about social media and online communities makes me stop and think "Wow, that's actually a great idea." Today, that dry spell is over. I was skimming through ... [10,000 Words]

Are Zynga Partnerships the New Hot Thing? - Posted May 11, 2011
[caption id="attachment_20741" align="alignleft" width="296" caption="Photo: Reuters"][/caption] Lady Gaga is creating her own town -- "Gagaville" -- through a partnership with Zynga, the ma... [FishbowlDC]

Great Time to be a Geek - Posted April 22, 2011
When was the last time you heard the term "hiring boom" anywhere, in any context? It's been forever, right? Well here come perks like foosball tables, free cappuccino, and onsite dry cleaning again, because we here in the San Francisco Bay Area are at the center of a tech jobs bo... [FishbowlDC]

Twitter Joins San Francisco's Tech Tax Advisory Council - Posted April 15, 2011
San Francisco is doing everything it can to retain its status as the place to be in tech. The city has set up an ad hoc advisory council, which includes Twitter representatives, in order to evaluate how the city's tax structure impacts big tech companies. The advisory council was set up... [10,000 Words]

Women Have Moved Beyond Soap Operas Anyway - Posted April 14, 2011
... [FishbowlDC]

Facebook to make FB Credits Mandatory - Posted January 24, 2011
Facebook confirmed Monday that it will be making it's own virtual currency the mandatory payment method for virtual goods sold on its network. That means any company developing apps f... [WebNewser - SocialTimes.com]

Facebook, Amazon Back $250M Social Startup Fund - Posted October 25, 2010
In a bid to boost social media technology, Facebook and Amazon.com, along with other notable social media companies, have lined up behind notable Silicon Valley venture capital firm Kleiner Pe... [WebNewser - SocialTimes.com]

MySpace VP of Communications Joins Brew Media Relations - Posted September 22, 2010
Tracy Akselrud has left MySpace for a position with Brew Media Relations. As ... [FishbowlDC]

5 More Mistakes You're (Still) Making On Twitter - Posted July 14, 2010
Time for another rant. My usual disclaimer applies. Your Twitter Background Is Free And Off The Shelf Here's the thing - customised Twitter backgrounds are largely a waste of time. Until Twitter decides to make them interactive and allows us to add links and apps and other customisable options - which could perhaps... [AllTwitter]