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Publication or Company Tractenberg
Job Title Social Media Manager
Industry Internet/Online/New Media, Public Relations, Social Media, New York
Salary
Benefits
Job Duration Full Time
Job Location New York, NY
Job Requirements Job Description:
• Development and maintenance of comprehensive social media strategy that will increase brand visibility and traffic across all social platforms
• Day-to-day community management on Facebook, Twitter, Pinterest, Youtube, Tumblr, Google + and others
• Identify and secure social media influencer partnerships
• Execute social media contests inclusive of rule and prize development
• Create social media management standards, policies and rules of engagement
• Educate internal teams on key findings and on the ever evolving industry trends on an ongoing basis and apply them towards public relations campaigns
• Prepare and present digital media presentations for prospective clients to be tailored per client
• Research competitive beauty brands digital media efforts
• Analyze results of digital programs, enabling clients to see the impact of and the ROI
• Identify and align with third-party creative agencies to enhance social media campaigns

Requirements:
• Has a bachelor’s or associates degree in advertising, marketing, web development, or communications
• 4+ years’ digital experience within beauty or fashion
• Experience with account and client management; Agency experience a plus
• Proven track record of building social media profiles across all platforms including Facebook, Pinterest, Twitter, Tumblr, Google + and others
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