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Publication or Company Marriott International
Job Title Email Marketing Manager
Industry Marketing
Salary Competitive
Benefits 401K/403B, Dental, Health
Job Duration Full Time
Job Location Bethesda, MD
Job Requirements It’s a powerful feeling, to belong. It’s inspiring people to do more than they thought they could. It’s leading the way by rolling up your sleeves to accomplish a common goal. It’s taking a passion and turning it into your vision. Belonging is what it feels like to work at Marriott. If this sounds like the place for you, join us.

The Marriott Headquarters located in Bethesda, MD is currently hiring an Email Marketing Manager (12001B28)

Responsibilities include:

As a member of the professional staff, the Email Marketing Manager contributes specialized knowledge and skill in the Sales & Marketing area to support team and/or department business objectives. Generally works under limited supervision, but within established guidelines, producing and analyzing complex business information to assist in the decision making process.

This position manages the development and execution of email marketing programs for Ritz-Carlton Rewards members as well as non-member guests. The individual will be responsible for developing best-in-class email marketing programs.
• Lead development and execution of ongoing email campaigns targeting key segments
• Formulate segmentation, targeting, content, and messaging strategies to increase customer engagement, open/click rates and revenues
• Play a key role in brainstorming, creating and executing email marketing strategies in support of broader communications objectives
• Provide direction for creative agencies, including campaign objectives, messaging and potential templates
• Co-manage relationships with 3rd-party email delivery vendor and creative agencies
• Manage the email campaign development and QA process
• Partner with internal business owners to define campaign goals, identify target audiences and advise on format, copy, cost and schedule
• Ensure that all email campaigns are developed and deployed on time and with high quality and superior customer experience

Specific Candidate Profile

Successful candidate should possess knowledge and experience and demonstrate strong skills as follows:

• Highly detailed, with ability to thrive in a fast-paced, deadline-driven environment
• Previous email marketing, web or direct marketing experience preferred
• Highly skilled in MS Office software, particularly Excel, and comfortable working with proprietary online systems to manage and track email campaigns
• Comfortable working with technical systems and technology teams to develop automated campaigns and set up rules for triggering their deployment
• 3-5 years relevant experience
• College degree required

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Marriott International is an equal opportunity employer committed to hiring a diverse workforce and sustaining an inclusive culture.

About Our Company Marriott International is a leading global lodging company with 18 brands representing more than 3700 properties in 75 countries and territories. Our associates hail from dozens of countries and speak more than 50 languages.

Whether you are a seasoned hospitality professional or just beginning to plan your career, we invite you to discover Marriott and its portfolio of brands. To search all jobs or learn more about Marriott careers: www.marriott.com/careers

You can connect and network online with us:


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