|Publication or Company
||VP B2B Content Sales - Americas
||B2B Publishing, Internet/Online/New Media, Newspapers
||401K/403B, Dental, Health
||New York, NY
The VP B2B Content Sales will be responsible for delivering the FTs B2B content revenue goals in the Americas through leading and motivating the sales team and closing new and renewal content licences across a wide range of accounts including financial, consultancy, legal, corporate, and government organisations as well as business schools. This will involve working with customers, prospects and internal colleagues. They will manage the team through the complete sales cycle from planning, to prospecting, to contract stage, and to overseeing service delivery.
To complete a regional sales plan that . . .
identifies where the opportunity for FT B2B content sales lies within the Americas region using tools such as Scout (B2B analytics database) and which feeds into the global B2B plan.
identifies new business accounts, strategies / tactics, and priorities to realise the opportunity.
highlights and prioritises clients where there is upsell potential or risk of cancellation.
establishes required sales activity levels to achieve targets.
evaluates the optimal team structure (e.g. geography, industry, clients roles to target in addition to SME vs. Key account sales).
clarifies what we are NOT going to do to avoid distraction from the main goal.
To manage the team on a day to day basis through . . .
coaching the sales team on individual sales plans.
motivating the sales team.
ensuring we follow up on sales and marketing initiatives.
To work with management and support colleagues by . . .
inputting into the annual Op Plan and quarterly forecasting process
Proven track record in sales team management & leadership
Experience in solution based sales and consulting (experience of digital licencing is an advantage)
Experience in selling from VP / Director level and above through to procurement and knowledge management functions.
Appreciation of internet and intranet applications and emerging web technologies and industry trends including knowledge of APIs and web services
Excellent presentation and communication skills specifically presenting complex solutions.
Ability to use influencing strategies to gain commitment.
High level of initiative and self-motivation
Ability to talk knowledgably about customer issues
The role will require travel
Good working knowledge of MS office programs
Experience of using / working with CRM systems
|About Our Company
||We are one of the worlds leading business news and information organisations, recognised for our authority, integrity and accuracy. We provide a broad range of essential services to the growing audience of internationally minded business people.
We are now looking for a VP B2B Content Sales to join our New York team.