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Publication or Company The Root
Job Title Digital Sales Representative
Industry Internet/Online/New Media
Salary Leave Blank
Benefits 401K/403B, Bonuses, Dental, Health
Job Duration Full Time
Job Location New York, NY
Job Requirements •Experience in selling digital display advertising
•Strong presentation and in-person sales skills, a consultative selling approach and a proven record of accomplishment in building and sustaining client and agency relationships
•Knowledge of the local and national digital media market with the ability to respond effectively to market direction, client needs and competition
•Deep relationships with local advertising agencies and clients
•Proven self-starter with strong business development focus, willing to prospect and uncover new business
•Ability to establish rapport, develop credibility and sell ideas to senior management
•Goal-oriented and have a track record of meeting quarterly and annual goals
•Desire to manage the entire sales process which includes prospecting, acquiring new business, closing and maintaining relationships
•Excellent time management and organizational skills
•Strong work ethic, professionalism and enthusiasm
•Excellent verbal and written communication skills
•Computer skills required, including proficiency with MS Office suite Minimum
•Active use of the customer relationship management tool Salesforce.com is a plus
•5-7 years of outside sales experience (media sales experience is strongly desired)
•Bachelor’s degree
About Our Company The Root is the leading online source of news and commentary from an African-American perspective.

Founded in 2008 under the leadership of Prof. Henry Louis Gates Jr. of Harvard University, The Root offers a unique take on breaking news, provides solid analysis and presents dynamic multimedia content. The Root raises the profile of black voices in mainstream media and engages anyone interested in black culture around the world. The Root is owned by the Washington Post Company.

Visit us at www.theroot.com, on Twitter @TheRoot247 and on Facebook.

The Role:

We are currently in search of a dynamic outside sales professional with superior strategic selling skills for TheRoot.com. The ideal candidate will have a disciplined approach to maintaining day-to-day sales activity levels, the ability to prospect and acquire new business, strong presentation skills and a proven track record in building and sustaining client-based relationships, and a strong to working knowledge of the multicultural media landscape. The representative will identify emerging trends within the digital industry and develop relationships with key advertising agencies and clients direct.

•Sell premium digital advertising products to a varied client base in the East Coast market through outside sales and in-person presentations

•Determine clients’ current and future advertising and marketing needs, creating customized solutions, and closing sales for retained and incremental revenue; generate sophisticated sales proposals

•Uncover new opportunities, while remaining steadfast with your current client list

•Communicate and report sales plans and actions taken

•Keep up-to-date with industry trends, trade journals, etc., as they pertain to your clients and category

•Employ an entrepreneurial and creative approach to your business

•Collaborate with internal partners effectively

•Attend outside functions as needed
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