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Publication or Company The NPD Group
Job Title Marketing Director
Industry Marketing, Social Media
Job Duration Full Time
Job Location Port Washington, NY
Job Requirements Do you want to spend your workdays thinking about and making a difference in the fields that really interest you? If so, join The NPD Group. With offices across the globe, your new job could be waiting for you in the exciting city of your choice!

Position Description:

We are currently seeking a Marketing Director to lead marketing plans to drive brand awareness and sales for some of NPD’s largest and most visible businesses. You will have the opportunity to work within the dynamic Technology industry that supports clients focused on smart phones, tablets, and accessories, etc. This position will report directly to the Chief Marketing Officer on the overall day-to-day strategies, plans and results analysis.

The position will be based in Port Washington with flexibility to work in NYC part-time.

Overall Responsibilities:
•Direct the development and implementation of strategic integrated marketing plans to build profitable demand and revenue
•Oversee and develop messaging and positioning
•Plan and lead all marketing activities including print, online, email marketing, social media.
•Work collaboratively with in-house creative and copy teams and oversee ad agencies
•Utilize in-depth reporting and analysis of program performance, in order to develop and improve marketing programs
•Collaborate with global businesses in developing programs
•Build strong working relationships with the business unit leaders

•8-10 years of Marketing experience, ideally with a mix of agency and corporate experience. Business to Business preferred
•Strategic/integrated marketing orientation with the ability to problem-solve
•Strong presentation skills as well as personable demeanor with internal clients and departments
•Knowledge of direct marketing, email marketing, and lead generation.
•Solid experience with digital marketing and social media tools
•Results-oriented, self-motivated individual with a track record of delivering on commitments
•Strong creative/marketing writing & presentation skills Proficient with Word, PowerPoint, Excel
•Excellent written and oral communication skills
•BA/BS degree

The NPD Group is an equal employment opportunity employer.

About Our Company We have been in business since 1966 and provide market information and advisory services to help companies make better business decisions. We help our clients develop the right products and get them in the right places at the right prices for the right people in order grow their businesses. We have over 2,000 clients worldwide and are known for our expertise in industries including food, fashion, technology...and more.
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