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 Senior Marketing and Publicity Role send this job to a friend 
Publication or Company Abbeville Press
Job Title Senior Marketing and Publicity Role
Industry Book Publishing, Marketing, Public Relations
Salary Leave Blank
Benefits 401K/403B, Dental, Health
Job Duration Full Time
Job Location New York, NY
Job Requirements We seek a creative thinker and master communicator to oversee the effective presentation of our books to our sales force, the media, and consumers.

This key staff member will

  • plan and execute marketing and publicity campaigns for about 20 frontlist titles annually;

  • design a marketing strategy for our growing e-book list;

  • identify marketing opportunities for our key backlist titles; and

  • supervise the work of a marketing and publicity assistant, outside contractors, and interns.

The ideal candidate will have 4+ years of experience in marketing, publicity, or public relations for book publishing or an art-related field, and as many of the following qualifications as possible:

  • a knowledge of the book publishing cycle and the full array of marketing and publicity techniques that can draw attention to a new book;

  • a knowledge of new and traditional media, and strong media contacts;

  • a knowledge of the blogosphere and social media;

  • a knowledge of art history and the art world;

  • the ability to write copy that compels attention and inspires action;

  • experience in building and maintaining mailing lists, and in reaching out to interest groups; and

  • experience in planning author tours, book launches, or similar events.

About Our Company Founded in 1977, Abbeville Press is an independent publisher of fine art and illustrated books. We also publish children's books under our Abbeville Kids imprint. Highlights of our extensive backlist include The Art of Florence; The Art and Spirit of Paris; the Audubon Society Baby Elephant Folio edition of The Birds of America; Naomi Rosenblum's World History of Photography; 80 Years of the Oscar, the official history of the Academy Awards; and The Expectant Father, the best-selling guide for dads-to-be.
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