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 Director of Marketing / Communication send this job to a friend 
Publication or Company TotalHouseHold.com
Job Title Director of Marketing / Communication
Industry Internet/Online/New Media, Marketing
Salary Negotiable
Benefits Stock/Options
Job Duration Full Time
Job Location Danbury, CT
Job Requirements Are your ideas not getting implemented? Do you want your voice heard? Do you feel that there is a ceiling to your growth at your current job? This is an exciting opportunity for a marketing specialist to be part of an early stage company that will grow significantly in 2013 with your help.TotalHouseHold.com is looking for a well-rounded individual to provide insight and direct the marketing strategy as well as the public relations campaigns.

Responsibilities
Create, develop, and implement the overall marketing strategy to expand the brand through print, online, email marketing, social media, press releases, and public events
Recruit and manage internal and external staff to conceive, conceptualize, build, and execute compelling advertising campaigns.
Create presentations that will convey our unique value proposition and leave our clients with a true understanding of our product.
Develop and maintain distribution partnerships that expand our reach and impact growth
Gather research on the industry, competitive landscape, targeted demographic, and help identify & set priorities.
Create, design, and execute detailed media kits with extensive demographic research gathered.
Develop and execute PR strategies to increase awareness and be able to create, analyze and present detailed results.
Develop and manage annual marking goals and budget
Attend client and investor meetings when necessary to effectively communicate and present our strategy.
Streamline processes
Continually update and improve sales materials

Qualifications:

Must have an opinion on every topic (a problem, challenge, product, strategy, focus, etc). No wallflowers. The company might be formed on a single vision, but needs passionate, opinionated, team players in order to succeed.
Must be a creative thinker (in business/marketing) with solid knowledge and passion for the media business and deep understanding of client objectives. Innovative and strategic.
Must be resourceful, proactive, detail-oriented, highly organized, and able to thrive in a fast-paced environment.
Capacity to successfully multi-task, as well as handle pressure & stress with grace and maturity.
Must be a creative problem solver.
Must be personally driven to succeed. Passionate.
Strong written, verbal, design, organizational and presentation skills
Must have 5+ years of experience in a marketing role
Proficiency in Microsoft Excel, PowerPoint, Word, and other relevant programs a must. Photoshop is a plus
General knowledge of the home improvement industry, construction, and handyman services is a plus.
BA/BS with in marketing, advertising, business management, liberal arts, or other related field (MBA a plus)
About Our Company TotalHouseHold Inc (dba TotalHouseHold.com) is a review-based online community serving the home improvement industry. The goal is to provide information and services to facilitate business between homeowners and home-related service providers (contractors).

Our mission is to be the #1 resource for homeowners AND contractors that will assist homeowners in making the most informed decisions (with credential information, ratings & reviews, photos) before hiring a home improvement contractor and assist contractors with a place to display their company profile, photos of their work, manage their clientele, and increase their internet presence.

We look forward to hearing from you.
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