|Publication or Company
||Harrison & Shriftman
||Advertising Agency, Entertainment, Marketing, Public Relations
||401K/403B, Bonuses, Dental, Health
||New York, NY
||The Account Manager is responsible for planning, coordinating, and implementing client programs and activities; ensure that all programs are strategically on target with clients’ business objectives; maintain day-to-day contact with client, report program results to agency management and client.
Act as a client contact, play key role in developing and implementing account activities.
Define PR objectives, develop and deliver press strategy and execution for clients through national, regional and trade media.
Demonstrate business communication knowledge and utilize relationships to achieve clients’ business goals. Deliver high quality written and verbal content.
Ability to develop strategic digital recommendations and program tactics for clients; advanced knowledge of how to use social media platforms to drive brand awareness and engagement.
Write strategic project recommendations to achieve clients’ business goals.
Develop a full range of written materials including press releases, byline articles, speeches, client correspondence, blogs, social media content and reports.
Actively participant in networking and seeking new business opportunities, including the pitching process, research, writing, and presentation.
Drive effective implementation of projects, identify appropriate resources, and delegate work appropriately. Manage people and projects, deliver highest quality work on time and on budget, and provide timely progress reports, anticipating issues.
Work with media including proactive pitching and relationship management.
Keep in compliance with the agency’s time entry and expense report policy; utilize PO system effectively; contribute to management of client budgets.
Build strong relationships, deal constructively with internal and external situations, and serve as a role model for outstanding client service.
Develop programs and collaborate effectively; use metrics and analytics to build business case, provide insight and counsel to clients.
Exhibit effective interpersonal relations while developing internal and external network of contacts and educating others on agency resources and capabilities for a competitive client advantage, new business, and talent attraction for agency.
Participate in local office and agency activities and encourage team members to do the same.
Grow and retain talent by providing formal/informal feedback and coaching to junior staff. Utilize talent management tools. Identify and drive participation in training.
Four to six years of experience in public relations agency or similar position; experience working on lifestyle, entertainment and/or spirits brands a plus
Ability to work in multi-faceted fast paced environment.
Motivated self-starter who is results-oriented and creative
Superior organizational skills, sharp attention to detail in composing, typing, and proofing materials, establishing priorities and meeting deadlines
Must have strong presentation skills with proficiency in PowerPoint
Strong interpersonal skills; position requires demonstrated poise, tact, and diplomacy
Strong media relationships in lifestyle, spirits and events
Demonstrated feature, executive profile and product placement track record with proven ability to conceptualize, formulate and secure feature coverage in major regional and national media outlets (international a plus)
Should be savvy in social media
Experience with all forms of PR communications (press releases, media interviews, public speaking engagements, ability to interface with senior level client contacts, crisis communications, etc.)
Must be able to thrive in an entrepreneurial, fast-paced environment with demonstrated experience juggling multiple competing tasks and demands
Excellent communication skills; articulate and able to express thoughts clearly and concisely
Have a proven track record of making significant positive organizational impact
|About Our Company
||Harrison & Shriftman is a Ketchum boutique public relations, special events and marketing agency that specializes in building brands in the luxury sector, including the fashion, lifestyle, travel and hospitality, publishing, and entertainment industries.
With the focus and entrepreneurial spirit of a boutique firm coupled with the talent and resources of a global public relations agency, Harrison & Shriftman is uniquely positioned to assist brands in evaluating and realizing their strategic growth opportunities through personal attention and customized services.
H&S has more than 15 years of experience of transforming luxury brands around the world through groundbreaking ideas, memorable product promotions, innovative special events, and strategic public relations.
Through its strategic alliance with Ketchum, Harrison & Shriftman is able to leverage Ketchum’s full spectrum of communications services and global network of offices to deliver exceptional results for clients, which include such leading brands such as JW Marriott, BlackBerry, Grey Goose, W South Beach Hotel, Lotus, Sony Ericsson and Baume & Mercier, among many others.
Harrison & Shriftman’s wide range of client services include these areas of specialization and expertise:
Brand revitalization and relaunch strategy
Strategic partnerships and sponsorships
Positioning assessment and refinement
Event management and production
Celebrity and influencer relations and procurement
Digital and social media strategy consultation
Research and analysis