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Publication or Company Wetpaint
Job Title Executive Editor
Industry Internet/Online/New Media
Benefits 401K/403B, Dental, Health, Stock/Options
Job Duration Full Time
Job Location New York, NY
Job Requirements Wetpaint is looking for an executive who can bring a combination of leadership, editorial, and audience-building skills to our rapidly growing entertainment business. The right person will:
• Have deep experience in covering entertainment news and other entertainment verticals, including TV
• Live at the intersection of digital media, technology, social media and web publishing
• Have a track record of building and developing a talented team of analytical web editors
• Organize a team to create premium content to drive audience on a massive scale
• Have an understanding of key traffic-driving strategies and tactics, including:
o Covering breaking and exclusive news
o Integrating and leveraging social networks, including Facebook & Twitter
o Developing editorial features
o Using analytics to drive editorial strategy
• Have an entrepreneurial mindset, and thrive in a team-oriented environment of technology and publishing innovators
• Be obsessed with making Wetpaint a leading entertainment destination, and continuing to expand its audience beyond TV and Entertainment news

Key responsibilities include:
• Develop content to drive audience and achieve traffic targets
• Work closely with the Audience Development team to deliver joint goals for social media traffic
• Lead a bi-coastal team of publishing professionals, and manage a network of freelancers
• Develop Editorial training and talent development programs for the editorial team
• Manage an editorial calendar of news, features, etc.
• Manage an editorial budget including staff, freelancers, photo expenses, etc.
• Develop new content franchises around video, Wetpaint awards, indexes, infographics, etc.
• Develop new syndication relationships to drive increased traffic
About Our Company Wetpaint is a next-generation media platform company that uses its proprietary state-of-the-art technologies and expertise in social media to build and monetize audiences.

The company’s vision is to power a portfolio of best-in-class media properties; the first, Wetpaint Entertainment, delights 18- to 34-year-old women with in-depth coverage of their favorite TV shows, stars and fashion. Wetpaint Entertainment attracts more than 12 million unique visitors monthly and has over 2 million Facebook fans.

The rapid success of Wetpaint Entertainment is due to the company’s obsessive innovation around knowing its audience. This is made possible through Wetpaint’s proprietary Social Distribution System, a patent-pending technology-based social experimentation platform. Wetpaint’s competitive advantage is this complete audience-development engine, which optimizes the packaging and distribution of every item of content, getting it to the right audience at the right place at the right time on the social web.

Wetpaint was founded by Internet pioneer and digital media thought leader Ben Elowitz. The company’s leadership and results have been recognized across top media outlets, including The Wall Street Journal’s AllThingsD, Fortune, Forbes, TIME, CNNMoney, CNBC.com, Business Insider, TechCrunch, The Huffington Post, Media ReDEFined, paidContent, Poynter and more. Wetpaint has offices in Seattle and New York and is backed by Accel Partners, the investors behind Facebook.
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