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Publication or Company American Express Publishing
Job Title Manager, Mobile Analytics
Industry Other Publishing, Technology
Salary
Benefits
Job Duration Full Time
Job Location New York, NY
Job Requirements Description:
American Express Publishing Corporation is an authoritative content company primed to deliver lifestyle expertise that informs choices, enriches perspectives, and empowers affluent and accomplished people - and the businesses that serve them - to make decisions and lead extraordinary lives. Through the lens of five multi-media brands — Travel + Leisure, Food & Wine, Departures, Executive Travel and Black Ink —content is available in magazines, websites, international editions, custom publications, consumer and business-to-business events, affinity clubs, books, products, and services.

The Manager, Mobile Analytics position is primarily responsible for the reporting and analysis of the American Express Publishing tablet and mobile digital platforms. Additionally this person will be responsible for reporting on content and marketing initiatives around mobile and tablet applications.

Responsibilities:
- The main focus of this role will be Advertiser reporting for American Express Publishing Tablet editions. - The Manager will work directly with the ad sales team to provide advertisement performance data at both the cumulative and individual advertiser level.
- The Manager will produce regular dashboards charting key tablet analytics and performance of other digital platforms, as well as ad hoc analyses that provide insights for driving improvements and business decisions and analyzing industry and audience trends.
- This candidate will also help establish working relationship with offshore India Analysts and will be responsible for managing communications around reporting with that team.
- In addition, this person will measure Tablet and Mobile user interaction and make recommendations to internal teams about how to optimize engagement and the overall user experience of our mobile applications.
- This position will help develop a list of tablet analytics key performance indicators for the major stakeholders, in addition to reporting on existing KPIs.
- The Manager will also assist Marketing Managers with analysis on tablet custom storefronts and with digital subscription reporting.

American Express is an equal opportunity employer.

Qualifications:
- 3-6 years of online analytical experience preferred.
- Experience working with Omniture and other digital reporting and analytical tools.
- Strong interpersonal communication skills - ability to present at all levels of the organization.
- The ability to manage multiple processes, priorities, and projects simultaneously in a fast-paced environment.
- Strong team player.
- Excellent strategic thinking and problem solving skills.
- Strong presentation skills.
- Strong project management.
- Working knowledge of social network marketing a plus.
- BA/BA required.
About Our Company American Express Publishing Corporation produces authoritative lifestyle content that empowers affluent, primed consumers and the businesses that serve them to make informed decisions. We tell customers where to fly, what to try, and what to buy next. Through the lens of four multi-media brands Travel + Leisure, Food & Wine, Departures, and Executive Travel content is available in magazines, digitally, on-air, on mobile devices, in branded books, through membership clubs, events, and throughout 50 countries with 25 editions in 9 languages. Our custom media division uses the resources of American Express Publishing to create multi-platform content under individual client brand names. American Express Publishing is a wholly owned subsidiary of the American Express Company. Follow us on Twitter @amexpublishing.

American Express Publishing Corporation is a subsidiary of American Express Company. American Express is a leading global payments, network, and travel company founded in 1850 with operations in over 130 countries around the globe. To learn more about the history of American Express, visit www.americanexpress.com.
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