 |
| Publication or Company |
Blue State Digital |
| Job Title |
Digital Copywriter |
| Industry |
Advertising Agency, Internet/Online/New Media, Marketing, Social Media, Web Development, New York |
| Salary |
Competitive |
| Benefits |
401K/403B, Bonuses, Dental, Health, Telecommute Policy |
| Job Duration |
Full Time |
| Job Location |
New York, NY |
| Job Requirements |
Blue State Digital is seeking an ace copywriter to develop and execute strategic, multi-channel campaigns for brands, nonprofits, and cultural institutions. The ideal candidate is an experienced professional with a portfolio of razor-sharp copywriting across a wide range of industries and a knack for producing creative ideas to achieve specific objectives.
The position will be located in New York or Washington, DC.
Key Responsibilities
- Writes sharp, witty, authentic copy for websites, emails, social media posts, and display advertising.
- Understands brand identity, captures and hones brand voice, and adheres to existing branding guidelines.
- Translates high-level concepts and creative briefs into finished copy.
- Contributes to campaign development with creative ideas and tactics.
- Participates in internal and client-facing creative briefings, brainstorm sessions, and status meetings.
- Provides status updates on all ongoing projects to ensure team coordination and timely delivery.
- Works quickly and meets deadlines.
- Attends occasional events and video shoots to support real-time and wrap-up coverage.
- Keeps tabs on the latest digital trends and incorporates new tactics, tools, and platforms into client campaigns as needed.
Required Qualifications
- 5+ years copywriting experience; digital channels strongly preferred.
- Deep understanding of consumer-facing corporate branding and can maintain a distinct verbal identity.
- Flawless writing and proofreading skills.
- Creative campaign development: examples of working collaboratively with designers and strategists to turn your ideas into live campaigns.
- Excellent time management skills; ability to work under pressure and hit deadlines.
- Experience managing multiple projects at once.
- Proficiency with Mac OS, Pages, and Keynote preferred.
- Bachelor’s degree or higher in English, Creative Writing, Journalism, or related field.
|
| About Our Company |
Blue State Digital helps clients create change – in their own organizations, in the marketplace, and in society. We do work that matters – building authentic relationships and activating audiences, raising awareness and raising money. Every agency promises results. We create behavior.
We inspire people to take meaningful actions – whether that’s donate, vote, advocate, share, or buy. We’re best known for our work on the Obama presidential campaigns, and today we work with a diverse portfolio of clients, from the NAACP and the Metropolitan Museum of Art, to Ford Motor Company and the Green Bay Packers – all of whom want to make an investment in the relationships that matter most to them.
Founded in 2004 and part of WPP Digital since 2010, BSD has a staff of over 160 and operates offices in New York, Los Angeles, Washington DC, Boston and London. |
|
|
 |
|
|
