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Publication or Company HarperCollins Publishers
Job Title Marketing Manager
Industry Book Publishing, Marketing
Salary
Benefits
Job Duration Full Time
Job Location New York, NY
Job Requirements William Morrow, an imprint of HarperCollins Publishers, seeks a Marketing Manager to join the marketing department publishing a wide array of hardcovers, paperbacks and ebooks including commercial and literary fiction, narrative nonfiction and self-help. Candidate must be forward-thinking and able to create and implement both traditional and non-traditional marketing initiatives into full print and digital campaigns. This position works mainly with originals, but also some reprints.

Specific Responsibilities:
-Under the guidance of a Group Marketing Director and Deputy Publisher, conceive and execute the marketing campaigns for 45-50 hardcovers and paperbacks per year -working closely with authors and agents as campaigns unfold.
- Communicate directly with editors, authors and agents about campaigns - from presentation through execution.

Qualifications:
- Must possess college degree or equivalent work experience
- Must have at least 5 years of consumer marketing experience in book publishing or media with relatable marketing experience
- Ability to present to authors and agents in group meetings
- Experience marketing hardcovers and ebooks
- Experience working with book bloggers and marketing to book clubs
- Experience using social networking websites (such as Facebook and Twitter) as a marketing and sales tool, as well as implementing Web 2.0 ideas such as apps, wikis, blogs, podcasts, crowd sourcing, etc. to promote the William Morrow brand as well as our books and authors
- Experience marketing ebooks to consumers and a knowledge of ebook devices and retail channels
- Experience managing and maintaining a marketing budget required

HarperCollins Publishers is an equal opportunity employer.
About Our Company HarperCollins, one of the largest English-language publishers in the world, is a subsidiary of News Corporation. Headquartered in New York, HarperCollins has publishing groups around the world including the HarperCollins General Books Group, HarperCollins Children's Books Group, Zondervan, HarperCollins UK, HarperCollins Canada, HarperCollins Australia/New Zealand and HarperCollins India. HarperCollins is a broad-based publisher with strengths in literary and commercial fiction, business books, children's books, cookbooks, mystery, romance, reference, religious, and spiritual books. With nearly 200 years of history HarperCollins has published some of the world's foremost authors and has won numerous awards including the Nobel Prize, the Pulitzer Prize and National Book Award, the Newbery Medal and the Caldecott. Consistently at the forefront of innovation and technological advancement, HarperCollins is the first publisher to digitize its content and create a global digital warehouse to protect the rights of its authors, meet consumer demand and generate additional business opportunities. You can visit HarperCollins Publishers on the Internet at http://www.harpercollins.com.

HarperCollins Publishers is an Equal Opportunity Employer
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