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Publication or Company Fun Fashion & Accessories Lifestyle Brand
Job Title Social Media & Online Content Manager
Industry Internet/Online/New Media, Marketing, Social Media
Salary
Benefits
Job Duration Full Time
Job Location New York, NY
Job Requirements Leading fashion & accessories lifestyle brand is seeking a creative and dynamic social media & content management specialist to maintain and direct all online initiatives. Candidates must eat, sleep and breathe fashion, have a finger (or fingers!) on the pulse of youth culture and thrive on seeking out new and exciting trends. Our brand is a key part of fashionable life of 18-24 year old women, and your understanding of this vibrant, creative and stylish group is key. Shrinking violets and wallflowers need not apply.

This full-time position involves working directly with the in-house marketing team, fashion & accessories designers and senior level external branding agency staff to ensure social and online engagement is in sync with all brand initiatives.

Specifically, this position will entail:

- Establishing a "voice" for all online brand assets
- Developing seasonal "maps" for social media & online campaigns
- Curating images and creating compelling content for online assets
- Partnering with 3rd party providers to update brand website with seasonal trends, product introductions and promotions
- Outreach to blogs, websites & social fashion influencers to drive awareness and engagement
- Collaborating with external Brand Communications Firm to ensure all initiatives are synchronous and supported through online activation

Requirements:

- 2-5 years experience in social management & content authoring
- Strong knowledge of fashion and lifestyle trends, specifically for 18-24 demo
- Deep comprehension of digital marketing & social engagement tactics
- Superb writing/communications skills with past experience blogging
- Creative, dynamic and outgoing personality
About Our Company We are a cool, confident fashion lifestyle brand known for eye-catching, effortlessly chic shoes and apparel. We design for unconventional, ever-evolving women who don't shy away from the spotlight. Whether aggressive shapes, runway-driven fashions or coveted style essentials, our designers consistently offer a fresh take on the season's best looks.
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