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 Sales Development Marketing Manager send this job to a friend 
Publication or Company XO Group Inc. (formerly The Knot Inc.)
Job Title Sales Development Marketing Manager
Industry Internet/Online/New Media, Magazine Publishing, Marketing, Mobile, Sales/Advertising Sales, Social Media
Salary Leave Blank
Benefits Dental, Health
Job Duration Full Time
Job Location New York, NY
Job Requirements XO Group Inc. — a lifestage media company including The Knot, The Nest, and The Bump brands —seeks a full-time, Sales Development Marketing professional to join our National Sales Team to brainstorm ideas, develop revenue-generating and integrated sales programs and craft compelling brand marketing materials.

The ideal candidate will be an extremely creative, organized, detail-obsessed, self-starter with a passion for everything digital and a solid knowledge of print. The ability to juggle multiple projects yet stay calm under pressure must be part of your DNA. Most important is that you thrive on being part of a collaborative team and will never say the words “It’s not my job!”

For everyone at XO Group Inc., a collaborative spirit is a must. Our teams are very dedicated and excited about what they do — and we work hard to maintain that atmosphere. The right candidate for this position will be smart, enthusiastic, entrepreneurial, a problem solver, a go-getter and above all, a team player.

Primary Responsibilities:

-Conceptualize unique, targeted campaign ideas in response to RFPs (including sweepstakes & contests, custom rich media, digital apps, advertorials, tailored print executions, video, social media, etc.)
-Create succinct, yet creative PowerPoint decks and/or comprehensive Word documents that address client benefits
-Partner with sales teams to develop & package comprehensive advertiser programs that will drive revenue
-Assist in the writing, execution and updating of brand materials/sell sheets and copy for sales pitches
-Lead special advertiser/marketing promotions which may include events, emails, newsletters, mailings etc.
-Collaborate with individual sales team members and research to identify category positioning needs, educate on best responses, and reinforce marketplace standing
-Work with design team to set priorities and manage work flow of various projects and assignments; keep track of timelines and communicate them with stakeholders on a project-by-project basis
-Interface with internal teams including editorial, PR, etc. to keep informed of latest news and update sales development team

Specific Skills and Abilities:

-Clear & compelling creative/marketing writing and presentation skills
-Excellent time-management, organization and multi-tasking skills—able to manage all assigned projects and meet deadlines
-Obsessed with everything digital…from Facebook and Twitter to iPhone apps and YouTube
-Creative and proactive in suggesting new marketing materials & programs
-Ability to work collaboratively with cross-functional teams including editorial, creative services, -PR, tech, etc.
-Strong communication skills, both verbal and written
-Solid knowledge of online research metrics


-Bachelor's degree
-2-5 years relevant experience in digital marketing, advertising or other related field
-Experience producing client facing materials and proposals, specifically responding to RFP’s
-Must be a strong writer
-Proficiency with Excel, Word and PowerPoint
-Strong references required
About Our Company XO Group Inc. (NYSE: XOXO; http://www.xogroupinc.com), formerly The Knot Inc., is the premier media and technology company devoted to weddings, pregnancy and everything in between, providing young women with the trusted information, products and advice they need to guide them through the most transformative events of their lives. Our family of premium brands began with the #1 wedding brand, The Knot, and has grown to include WeddingChannel.com, The Nest, The Bump and Ijie.com. XO Group is recognized by the industry for being innovative in all media from the web to social media and mobile, magazines and books, and video and our groundbreaking social platforms have ignited passionate communities across the world. XO Group has leveraged its customer loyalty into successful businesses in online sponsorship and advertising, registry services, ecommerce and publishing. The company is publicly listed on the New York Stock Exchange (XOXO) and is headquartered in New York City.
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