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Publication or Company mediabistro.com
Job Title Event Marketing Associate
Industry Conferences/Events, Internet/Online/New Media, Marketing, Web Development
Salary
Benefits
Job Duration Full Time
Job Location New York, NY
Job Requirements mediabisto is seeking a talented and experienced marketing professional to take the lead in marketing the conferences in our Events division. This person is someone who thrives in a fast-paced, startup culture and will manage all execution for events, conferences and trade show attendee marketing. The ideal candidate has strong skills in email marketing, social media, blogging, partnership marketing, and sponsorship marketing. This position is based in our midtown Manhattan office and is an exciting opportunity for an individual who is passionate about all aspects of marketing and who closely follows emerging trends in technology and social media.

Responsibilities:
- Market approximately 20 conferences per year to an audience of tech, marketing, media, and business professionals
- Execute the marketing plan for multiple conferences and oversee all sales and marketing efforts, including outbound marketing and communications, brand strategy and creative design
- Oversee sponsorship marketing and lead generation; manage list-building and create and execute on campaigns to potential sponsors and exhibitors
- Manage social media engagement related to events, including writing blog posts, handling user engagement on various platforms, and analysis of ROI
- Research and establish partnerships with leading publications, websites, associations and blogs in related fields to promote conferences
- Handle all management of media: Invite and manage media attendance at conferences, including setting up interviews between speakers, sponsors, and press; track coverage
- Develop sales and marketing materials, e.g., brochure design, events website; write copy for banner ads, email promotions, text ads, sponsored blog posts, etc.
- Assist with partnerships and social media efforts supporting other areas of mediabistro.com, and provide marketing support for the sales team

Qualifications:
- 2 or more years experience in event and conference marketing
- 2 or more years experience in market segmentation and an analytic approach to measuring the success of marketing campaigns
- 2 or more years experience in database and email marketing
- Proven track record using social media tools to market events
- Familiarity with SEO and SEM
- HTML experience strongly preferred
- Ability to travel monthly
- Prior experience in either B2B or B2C marketing / sales is preferred
- Prior experience with online conference registration tools is preferred
- Excellent written/verbal communication, negotiation, and interpersonal skills
- Strong attention to detail
- Bachelors degree, preferably in marketing
About Our Company mediabistro.com (NASDAQ: MBIS) is a community of media professionals that has grown over 14 years with tremendous good will. We're a small, fast growing company with offices in Manhattan.

Mediabistro is the leading provider of jobs, news, education, events, and research for the media industry. Our mission is to help media professionals succeed and grow in their careers as we provide them with opportunities to acquire new positions, knowledge, skills, and connections.


We offer competitive compensation commensurate with experience, along with a very generous benefit package that includes medical/dental/vision/life/disability insurance, paid vacation/sick/personal/company holidays, 401K, fitness reimbursement, FSA, and commuter discounts.






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