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Publication or Company Diversion Books
Job Title Marketing Manager
Industry Book Publishing, Marketing
Salary
Benefits
Job Duration Full Time
Job Location New York, NY
Job Requirements This position will help lead and implement Diversion Books' marketing, outreach, and promotion efforts. This candidate will be responsible for creating individualized marketing strategies and working directly with authors, as well as catalog-wide promotions and ongoing backlist marketing.

Responsibilities include:

Marketing Plans and Campaigns
• Create and implement marketing strategies for Diversion authors
• Pitching of titles and content for retail merchandising and review coverage

Social Media Marketing
• Manage Diversion's social media outlets and create ways to further audience engagement
• Continually assist Diversion authors in social media efforts
• Create innovative ways to further engage readers through social media channels and online communities

Advertising
• Implement and analyze strategic advertising
• Write web copy, work with design team and optimize for sites

Qualifications: ?
• Requires a bachelor’s degree. Master’s degree in related field a plus;
• 3-5 years experience in a marketing, advertising or promotion role, preferably in or related to the publishing industry
• Experience with email and social media marketing
• Comfort and familiarity with publicity planning and execution
• Experience in all aspects of developing and maintaining marketing campaigns


The successful candidate must have the following skills:
• Strong leadership skills
• Ability to multitask and manage multiple projects at once in a fast-paced environment; must be able to maintain a high level of responsibility; strong attention to detail and follow-through a must.
• Excellent organization and project planning skills with flexibility and openness to new ideas
• Excellent communication and the ability to work both independently and as part of a tight-knit team; ability to confidently and professionally approach issues of individual title and "big-picture" marketing strategy
• Excellent command of Microsoft Office and online networking
• Knowledge of and familiarity with the eBook landscape a plus
• Interest in fiction, especially genre fiction, a plus
About Our Company Diversion Books is a premier eBook publishing company headquartered in New York City marketing original and backlist works from quality authors. Diversion has a full-service approach to production, marketing, and publicity, and engages the latest tools and technologies in order to produce and promote its titles in the best way possible. Founded by book lovers from the world of traditional publishing, Diversion is building the next generation publishing company, one great book at a time.
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