Creative Development + Ideation Manager
|Publication or Company
||Advertising Agency, Conferences/Events, Entertainment, Marketing
||Bonuses, Dental, Health
||New York, NY
||TH Productions is searching for a passionate & dynamic Creative Development Manager. In this role, you will work directly w/ our Creative Strategy Director to develop high-impact experiential marketing campaigns for both current & prospective clients. The ideal candidate is a strategic, forward thinking individual w/ a strong passion for experiential marketing & the ability to apply insight towards developing successful campaigns & winning proposals.
Collaborate w/ the creative team to develop engaging brand experiences w/ the capability of shifting perception & changing consumer behavior
Translate existing customer insights into relevant marketing strategies
Collaborate with the Creative Director to generate ideas that stand out and get clients excited
Demonstrate a keen ability to understand consumer behavior & uncover which human needs should be addressed for an experience to be successful
Keep the agency abreast of all relevant cultural & industry trends that could lead to groundbreaking thinking
Assist in the RFP process with the Creative Strategy Director
A team player, eager to collaborate
An outstanding presence, w/ the ability to command a room in meetings
An expert in the field of experiential & consumer marketing
An understanding of the production + budgeting process, w/ the ability to create budgets
The ability to turn insight-driven strategies into measurable results
Superb written & verbal communication skills
A creative problem solver
A minimum of 3+ years of relevant experience in brand strategy at a full service marketing/advertising agency
Proven track record of executing successful campaigns for demanding clients
Experience in consumer marketing, sponsorship activation, client relations
Microsoft Excel, Powerpoint, Keynote
Create comprehensive budgets based on your concepts/ ideas using vendor quotes & experience
|About Our Company
||TH Productions is a full service creative event production and experiential marketing agency based in the heart of SoHo. We specialize in developing brand strategy, marketing campaigns and events for over 280 of the top brands in the world, giving each an innovative and unique take on their audience that helps push the envelope in terms of PR and consumer engagement.
We have carved ourselves out as a strong industry player in only 7 years of business by representing the best of what we do. And, in that, we demand the best from all who work here.
We operate as a full service agency to brands with a seamless flow of departments from Business Development, to Creative Development, to Production, to Account Management, to Design, to Staffing. We have made our mark as a one stop shop that raises the bar in terms of client relations and campaign execution.