Though our time with Adweek editorial director Michael Wolff together came to a rather interesting end, the veteran journalist had plenty to say during our three-part Media Beat chat. In this first installment, Wolff, who took over the editorial reins at AdWeekMedia last October, discusses the relaunch of Adweek, its current role/purpose in the industry and the trade’s relationship with parent company, Prometheus Global Media. Regarding the revamp of Adweek, Wolff says, “It was a very necessary, obvious and even inevitable thing that had to happen.”
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Starting April 22, this in-person workshop will teach you the specific ways to incorporate storytelling into your personal and professional life. Students will examine the role of storytelling in business and put their newfound skills into practice with a series of improvisation, writing, and presentation exercises designed to help them uncover personal stories. Register now!