Advertising workers are tough. We work as hard as hell, right? Every year, Omnicom employees to that energy and apply it to their community. In 2008, they focused on South Boston partnering with several folks in the area to create and design a community center. The video above outlines the current situation in the city and follows the team as they get dirty for the benefit of their community. Omnicom also donates $50K to keep the center fully functioning.

Omnicom has a website that further outlines its service days and projects, but its down right now. Check back in a few days. Perhaps, it will be up then.

This totally warms my cold-hearted cockles. Seriously, applause.