RIM has picked BBDO Worldwide and 72andSunny to handle worldwide creative responsibilities for its Blackberry brand following what’s been dubbed “a competitive review.” Leo Burnett previously handled the business, and from what sources tell us, Fallon was involved in the current pitch. John Boiler, CD at 72andSunny, which had already been executing select projects for Blackberry during 2010, says in a statement, “BlackBerry is an awesome brand. And we’re looking forward to giving it a compelling and powerful voice in the marketplace.”
Learn the basics of the most popular spreadsheet software in our upcoming Microsoft Excel 101 course, taught by a 15-year Excel veteran! In this four-session course, instructor Jenn Shaw will review basic formatting, calculations, and charts, helping you to create useful worksheets, budgets, and more. Enter code MBTHANKU at checkout and save 15%. Hurry – offer expires 12/24! Register Now.