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Bessie Awards Take On Ads without Ideas

On May 19, Toronto (which is, believe it or not, a city in Canada) will host the Bessie Awards at the Royal Conservatory of Music. On hand will be Chuck Porter (from Crispin Porter + Bogusky, duh), cocktails and awards for “Ads with Ideas.” Maybe Alex Bogusky will make a surprise guest appearance and fly in from the rafters as “Fartman” ala Howard Stern on the MTV Movie Awards. This fanboy can only dream…

To honor the occasion, CP+B Canada has produced a trilogy of videos poking fun at some of the trendy marketing strategies plaguing the advertising industry a decade into the 21st century. An “agency” like Victors & Spoils might get its panties in a bundle over the above spot, “Crowd Sourcing,” while “Tweets” takes a dig at the social media intelligenstia who value re-Tweets over actually making a client money. Any way you slice it, CP+B has a really good point: leave ads in the hands of trained professionals with creative ideas.

MEDIABISTRO EVENTS

Use Social Media to Market Your Business

Launch a social media campaign that will build your brand and deliver results in our online Social Media Marketing Boot Camp starting June 7. Speakers include Abigail Cusick (Bravo Digital), Gregory Galant (Sawhorse Media), Alex Leo (Thomson Reuters Digital), Jim Tobin (Ignite Social Media), and many more. Read the reviews.