Boutique Call: Behavior Design

Name/Location: Behavior Design; New York, NY.

Motto (sorta): “A compelling user experience is what separates a great interactive product from a good one.”

Founded: “…2001 by a leadership team of Web development veterans…”

About: This shop focuses on UX and interactive storytelling. So guys, is it about the story or the medium?

Clients: HBO, National Geographic Channel, AARP, MoMA, The Onion, UBS, XM, E*Trade and a bunch more.

Something Fun: Build trubeverage dot com, where you can learn all about the real blood supplement, Tru Blood, for the HBO series TrueBlood. This blood’s for you (Check out a spot for TruBlood, after the jump).

More: See all the Boutique Calls, ever, right here.

Create a social media strategy, launch your campaign, and track the results in our Social Media Marketing Boot Camp starting February 16. The online event and workshop will feature speakers including The Onion‘s Baratunde Thurston (left), Facebook’s Morin Oluwole, and bitly’s Tim Devane. Register now.