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BSSP Retains Mini

Sources familiar with the matter confirm what tipsters have been telling us in the last few hours:  Butler Shine Stern & Partners has indeed retained AOR duties for BMW’s Mini, thus continuing a relationship that dates back to 2005. The folks at Mini kicked off a review in January, though we haven’t been told who else participated. BSSP’s responsibilities for the automaker include national, regional and dealer advertising as well as media buying/planning.

The Sausalito, CA-based BSSP has had a decent last few months to say the least, as the indie agency’s also won the Hillshire Farm and El Pollo Loco business in that time span. Update:AdAge now reports that BSSP will actually take on global duties for Mini. Nice promotion.

 

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Presentation Writing: Design and Delivery

Presentation Writing: Design and DeliveryLearn how to use storytelling techniques and visual content to create and deliver successful pitches and presentations! Starting August 6, Amanda Pacitti, the manager of learning at Time Inc., will teach you the best practices for presentations, from using software like Prezi and Powerpoint, to writing your script, and using images, audio, and video to drive your points. Register now!