It took a couple of months, but Minneapolis-based IPG agency Campbell Mithun has finally found a new CEO in Rob Buchner, a nearly 25-year Fallon vet who actually kicked off his ad career at the former agency as an account executive in the mid-80s. Buchner replaces Steve Wehrenberg, who remains on as a consultant for CM but has taken a leadership position at the University of Minnesota’s Journalism/Mass Communications program. Buchner, meanwhile, had spent the last nine years at Fallon serving as its chief marketing officer. He will assume his CEO post at Campbell Mithun on July 8.
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Starting April 22, this in-person workshop will teach you the specific ways to incorporate storytelling into your personal and professional life. Students will examine the role of storytelling in business and put their newfound skills into practice with a series of improvisation, writing, and presentation exercises designed to help them uncover personal stories. Register now!