"One-Man Agency" Unveils Garmin Holiday Effort

It's not too often that we hear of a single creative retaining an account once held by his former agency, but that seems to be the case with Brian Tierney. A former CD/copywriter at Crispin and Fallon, Tierney reached out to us to show off his new holiday campaign for GPS company Garmin, a client that he's been doing 1-2 projects yearly for since being let go by Fallon in 2007. One of the 30-second spots is above and the other can be viewed here.

Tierney--who calls himself a "one-man agency doing the level of work" of "a big bloated one", did a Garmin Super Bowl spot last year and still freelances in between--explains the continuing relationship with the brand:

"I was the group creative director on Garmin at Fallon and did several spots there for them. I have a great relationship with them, and when I left, they wanted to continue to work together--of course I did too. They're really a great client and we work together really well. It's all worked out really well for me. I basically play writer, art director, creative director, account guy and even project manager on my end. I bring in a couple freelance producers and we work in a small, tight team with the Garmin guys. I get a chance to produce national work for a great brand, and they avoid the big agency fees."
Full credits for the holiday work after the jump.

More: "Dash GPS Dramamama"


Client: Garmin

Agency: Tierney, Minneapolis

Creative Director: Brian Tierney

Writer: Brian Tierney

Agency Producers: Barth Ward, Kris Wong Barrie

Production Company: BUENO

Director/DP: Albert Kodagolian

Executive Producer: Chris Crawford

Editorial Company: Rock Paper Scissors

Editor: Terrence "Biff" Butler

Editorial Executive Producer: Carol Lynn Weaver

Effects House: a52

VFX Supervisor: Patrick Murphy

Flame Artist: Brian Buongiorno

Effects Executive Producer: Jennifer Sofio Hall

Effects Producer: Megan Meloth

Music: Pixel Farm Music, Minneapolis

Composer/Sound Design: Ken Chastain

Producer: Joe Mechtenberg

New from mediabistro.com

20 Tips in 20 Minutes
mediabistro.com's PR Speaking Series: Online & In Person

The phone rings. It's CNBC. They want your CEO in the studio and on air. In three hours. Oh, and your CEO has never done a broadcast interview. What do you do? Find out at our new monthly breakfast speaking series for PR and marketing professionals, "20 Tips in 20 Minutes." Our next topic is "Media Training: How to Prep Your Company, Client, and Yourself for Interviews," with Garrett Glaser, former CNBC and MSNBC.com reporter and founder of Glaser Media LLC at 9am on Thursday, February 18. Join us for breakfast or watch the live webcast from your desk. Click here to sign up and view the full schedule of topics.

Email This Post

Fill out the following information and click on the Send button in order to send this post, "One-Man Agency" Unveils Garmin Holiday Effort, to a friend.
Friend's name
Friend's email address
Your name
Your email address
Note to your friend (optional, max 200 Characters)

Read more on AgencySpy >

Inside Your Agency. Deep Inside

AgencySpy in Your Inbox
Our Blog Network

BayNewser

WebNewser

TVNewser

PRNewser

FishbowlNY

FishbowlDC

FishbowlLA

MediaJobsDaily

GalleyCat

eBookNewser

UnBeige

MobileContentToday

AgencySpy

AgencySpy Editors
Matt Van Hoven
AIM/Twitter: agencyspy

Kiran Aditham
AIM/Twitter: PvnkFreud

Tipline:
212.547.7935

Email AgencySpy

Follow AgencySpy
Topics

2008 Prez Election

About

About Us - Modules

Aegis

Agencies

Agency.com

AKQA

Ambient

Anomaly

Arnell

Arnold Worldwide

Avenue A/Razorfish

Awards

Bartle Bogle Hegarty

BBDO

Berlin Cameron United

Blind Item

Booked

Boutique Call

Brands

Broadcast

Campaigns

Campbell Ewald

Carat

Celebrity

Comment of the Day

Conferences

Craigslist is Your Hero

Cramer-Krasselt

Crispin Porter & Bogusky

DDB

Deep Focus

Dentsu

Designing (Wo)Men

Deutsch

Digitas

Doner

DraftFCB

Droga5

Element79

Enfatico

EuroRSCG

Fallon

Gaming

GlobalHue

Go Twitter, Go

Goodby

Grey Worldwide

GroupM

GSD&M

Ha!

Hal Riney

Hot Ad (Wo)Man Of The Day

I Have Twatted

Interpublic

J. Walter Thompson

Kirshenbaum Bond

Leo Burnett

MadMen, The Musical

Martin Williams

McCann

Mcgarrybowen

MDC Partners

Media Beat

Media Buying

Mediabistro

MediaVest

MindShare

Mobile

Mother

Moving Pictcha

Mullen

Music!

Naked

News

No Wukkas - The Job Hunt

Ogilvy

OMD

Omnicom

Online

Op-Eds

Outdoor

Party Party!

People

PHD

Planning/Consumer Insights

Poke

Print

Publicis

R/GA

Raw and Uncut

Razorfish

Reading List

Saatchi & Saatchi

Social Media

Spot Runner

StrawberryFrog

Stupid Intern

Sustainability

Target

TBWA/Chiat Day

Television

The Martin Agency

The Menu

The Richards Group

The Spies

The Super Bowl

Tribal DDB

We Hear...

Week in Advertising

What The...?

Wieden & Kennedy

WPP

Young & Rubicam

Links

mb News Feed
5 Blogs Before Lunch
AdAge
AdForum
AdFreak
AdLand
Adomatica
AdsOfTheWorld
AdScam
Adverganza
Advergirl
Adweek
Denver Egotist
Illegal Advertising
Mediaweek
MyOpenKimono
The Toad Stool
Please Feed the Animals
TribbleAgency

Archives

February 2010

January 2010

December 2009

November 2009

more...


Job Listings

Featured Listings

Business Development Director, Custom Research
Independent Marketing Research Company
Los Angeles, CA

Account Director
Marketing Drive, LLC
Boston, MA

Assistant Account Executive
Marketing Drive, LLC
Boston, MA

Artist Management/Public Relations
Creative Exchange Agency
New York, NY


mediabistro.com l Member Benefits l Jobs l Freelance Marketplace l Courses l Events l Forums l Content
mediabistro Blogs: Media News l TVNewser l GalleyCat l UnBeige l FishbowlNY l FishbowlLA l FishbowlDC l PRNewser l AgencySpy
MobileContentToday l WebNewser l BayNewser l eBookNewser l MediaJobsDaily l mbToolbox
Site Map l Advertising/Sponsorships l Partners l About Us l Contact Us/Help

WebMediaBrands
mediabistro learnnetwork freelanceconnect SemanticWeb
Jobs | Events | News
Copyright 2010 WebMediaBrands Inc. All rights reserved.
Advertise | Terms of Use | Privacy Policy