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BBDO

Kevin Thomson Joins BBDO San Francisco as Creative Director

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Today we learned that veteran creative Kevin Thomson has left his position at The Martin Agency in Richmond, Virginia for a job as Creative Director at BBDO San Francisco.

BBDO’s newest CD has more than a decade of industry work under his belt: he joined Martin in 2011 to write copy for clients like Discover, Exxon, Walmart and GEICO (2013 “Portraits Gallery” spot here). Prior to the Martin gig, he spent just over a year with JWT and more than seven years with Seattle-based WPP shop Cole & Weber.

Thomson officially begins at BBDO SF on July 21st, reporting directly to EVP/ECD Craig Mangan; he will work on various brands including Gallo Wines and Sutter Health.

Bud Light Could Turn Your Town into ‘Whatever, USA’

We last encountered the #UpForWhatever tag in Bud Light’s spoof of the viral Mullen “World’s Toughest Job” ad (SPOILER: it was being a mom). That work came from Boston shop Relevant 24, but the newest sort-of-related spot comes to our inbox via BBDO’s Chicago and New York offices.

Here’s “Surprise Guest”:

You may notice that the spot is something of a tease: it’s only the latest in a series…

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Ex-CP+B ECD Roper Heads to EnergyBBDO (Updated)

TimRoper1After spending the last two years as a writer/director at production company Partizan, Tim Roper has returned to the agency world, joining up with EnergyBBDO in “a senior creative capacity” according to sources familiar with the matter.

Roper, who we’ve been told arrived at the Chicago-based agency last month, spent the majority of his ad career at Crispin Porter + Bogusky–15 years in all–moving from Miami to the L.A. office over a decade ago and eventually settling in its Boulder HQ before leaving for Partizan in 2012. No word yet on his exact title at EnergyBBDO (we’re hearing ECD), but during his lengthy stay at CP+B, Roper worked on campaigns including the Burger King “Simpsonize Me” effort, the Will Arnett-starring Hulu spots and Sprite “Sublymonal.” During his career, Roper also worked early on as a copywriter/CD at Mullen.

Update: We received the following tip, clarifying Roper’s role at EngergyBBDO: “Tim Roper is a still a Director and committed to that role industry-wide. He is one of those rare talents who can do both. Currently he is assisting Energy BBDO and CCO Mark Taylor in an ECD capacity on several pieces of business. Duration, yet to be [determined].”

 

Working Not Working Lists Most Desirable Full-Time Gigs

wnwlogoanimated1Freelance network Working Not Working has unveiled a list of the top 46 companies its freelancers “would kill to work” for full-time, and the list includes several advertising agencies. Among the agencies Working Not Working freelancers would most like to work for are: 360i, 72andSunny, Barton F. Graf 9000, BBDO, BBH, Droga 5, Goodby Silverstein & Partners, Mother, Periera & O’Dell, Venables Bell & Partners, and Wieden+Kennedy. The list also included a wealth of design and production companies, as well as Google, HBO, Cartoon Network, Tesla, and NASA (for some reason). Stick around for the full list after the jump. Read more

BBDO Berlin Bows ‘World’s First Turntable Test Drive’

Yet another German BBDO office is at it this week as the agency’s Berlin branch has unveiled the above case study clip to show off  the smart DJ, which is being billed as “the world’s first turntable test drive” for the smart electric car.  Sure, it’s not built for the open road for obvious reasons, but the somewhat nifty game experience (which made its debut on German game show, Schlag den Raab–or, you know, Beat the Raab) essentially tests a driver’s DJ skills. How? Well, by having participants reach a certain speed in their smart cars in order to find out what’s providing their driving soundtrack. If we had to go through all this to hear “Macarena,” though, we’d rather just gun it to get a more sped-up version for shits and giggles. Anyways, while we await a better playlist, we’re wondering how one can procure one of those sweet turntable tracks. Credits after the jump.

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BBDO Dusseldorf Invites ET’s to Swiss Biosphere

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Yes, folks, you read that correctly. In one of the more peculiar, yet intriguing campaigns we’ve received as of late, BBDO Dusseldorf has been sending out an invite  over a 24-hour span (with the help of one of Europe’s biggest radio telescopes) to, yep, extra-terrestrials, asking them to come visit Entlebuch, which is Switerzland’s first official UNESCO biosphere reserve. UNESCO, in case you didn’t know, is an agency of the UN that stands for United Nations Educational, Scientific and Cultural Organization and is intent on building of peace, the eradication of poverty and sustainable development (current focuses include Africa and gender equality).

Anyhow, the Entlebuch valley itself aims to maintain a sustainable way of living for anywhere from 50 to 500,000 years, so they’re giving our friends from outer space a fairly wide  time span to work with  should they choose to make the trek to Swiss country. And what better way to reach any and all ETs that may be lurking out there than with a little yodeling, alphorn music as well as regional smells and sounds. If that doesn’t win the beings from outer space over, we don’t know what will. Good luck, gang, and make sure to let Mulder know if  and when you succeed. Credits after the jump.

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BBDO New York, Marvel Team Up to Release ‘Heroes Welcome’

Heroes_Welcome_Avengers_CoverBBDO New York and its Diversity Council teamed up with Marvel Comics to create Heroes Welcome, a new Avengers comic timed to coincide with Marvel’s 75th anniversary, and available in its entirety online. The comic book was written by Eisner Award-winner Brian Michael Bendis and illustrated by artist Mark Brooks, and “tells the story of what can happen when people of different backgrounds, talents and abilities come together and champion one another.”

BBDO New York and Marvel partnered with the Police Athletic League of New York to help share the comic book with children each of New York’s five boroguhs via interactive educational sessions. The first of these sessions took place today at the Police Athletic League’s Harlem center, and featured a surprise visit from Iron Man. You can view a photo from the event, along with credits, after the jump. Read more

BBDO/NY, Wondros Tap Celebrity Chefs for (RED)

BBDO New York teamed up with production company Wondros for a new campaign supporting AIDS charity (RED).

The 30-second spot, directed by Christian Weber, features food celebrities such as Chef Mario Batali, Chef Wylie Dufresne, Food and Wine Magazine editor-in-chief Dana Cowin, Martha Stewart and Top Chef’s Padma Lakshmi demonstrating how much food you can buy for 40 cents. Then Batali returns holding two pills, and informs viewers that 40 cents per day buys HIV sufferers the pills they need to survive. The spot ends by directing viewers to visit www.red.org to find a list of restaurants bars and food trucks participating in the 10-day EAT  (RED) DRINK (RED) SAVE LIVES event.

“Christian and I were on board the second BBDO & RED called. Having a chance to help bring awareness, and ultimately funding to support those living with HIV, is an honor,” said Wondros’ executive producer, Gina Zapata.

Stick around for credits after the jump. Read more

AMV BBDO Co-Founder David Abbott Dies at 75

Ad legend and AMV BBDO co-founder David Abbott passed away this weekend at the age of 75. He launched the agency in 1977 after years of success as a copywriter.

Fellow founder Peter Mead paid tribute in a statement released to The Drum blog, writing:

“He meant more to me than I can possibly express in words…His talent catapulted AMV into the advertising stratosphere.”

Current BBDO Worldwide CEO Andrew Robertson had some words of his own–and this morning, Campaign Live shared some of Abbot’s most memorable creative work (pics after the jump)…

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BBDO ECD Moves from New York to San Francisco

bbdo sfQuick BBDO update: our source confirms that Steve Rutter, a longtime presence in the agency’s Manhattan offices, has moved to the West Coast.

The reason for the move concerns the Wells Fargo account. Rutter will oversee creative on Wells while fellow ECD Craig Manganwho left GS&P in 2012 to take the executive position–maintains creative oversight on all the office’s other accounts.

A tiny bit of backstory: the ink has just dried on the Wells Fargo deal, signed in March. Rutter officially joined the SF team in April and, prior to this move, he spent a majority of his career (a whopping 24 years) at BBDO New York, most recently holding the EVP/ECD titles. During that time, he managed the E*TRADE, Bank of America and AIG accounts (among many, many others).

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