PRNewser FishbowlNY FishbowlDC GalleyCat TVNewser TVSpy LostRemote SocialTimes

Education

RIP Jim Mullen, Founder of UNC’s Advertising Program (1922-2014)

mullenIf you live outside of Tarheel Country, this news may not stop you, but it should. Jim Mullen, who founded the University of North Carolina’s advertising program, died this week at Carolina Meadows Retirement Community, where he lived with his wife, Dorothy.

I didn’t attend UNC, but I heard about Mullen’s legacy through a friend of mine who has a tattoo of tar on his heel (yes, really). That friend, who is something of a bigwig in the advertising world, had to fight back the sadness as he told me. That is the kind of impression that everyone in advertising wants to make on clients, colleagues and people.

While you may not have heard of Mullen personally, he is widely credited with helping the school earn its current prominence in the ad world.

“Jim was an original in so many ways. He was smart, opinionated, witty and wide open to new approaches and potential faculty members with unusual qualifications,” said John Sweeney, a professor of advertising in the school. “He started the advertising specialization here in the days of ‘Mad Men’ yet was never bound to the restrictions or assumptions of that era. His mind was too quick and sharp to be locked into anyone else’s worldview.”

He held bachelor’s, master’s, and doctoral degrees from the University of Minnesota as well as a master’s degree from Harvard University. He was also a World War II veteran. Mullen was 91.

Mediabistro Course

Google AdWords

Google AdwordsStarting December 1, learn how to create an effective Google AdWords campaign for your brand! In this course, you'll learn how the fundamentals of AdWords including how to read the dashboard, monitor and optimize your campaigns, and what to look for to improve your results. Register now!

MediabistroEDU Summer Sale- $75 OFF Courses

MediabistroEDU wants this to be your best summer yet. That’s why we’re offering $75 OFF all courses and boot camps with code SUN75. Before you head to the beach, set your goals for the summer and register for one of our courses to guarantee you meet them!

Put down your chick lit novel and write your own, expand your knowledge and learn the best social media practices, or rework your digital content strategy to optimize your brand’s audience online!  Whatever your goal is, our courses are guaranteed to make Summer 2014 your most productive one yet with our expert instructors, career driven topics, and thorough curriculums.

So make the most of your summer and register for any of our online coursesin-person courses, or online boot camps today!