DDB Chicago veterans Mark Gross and Bill Cimino have reason to celebrate this week as they’ve been promoted to executive creative directors at the agency. The duo, who will report to CCO Ewan Paterson (pictured middle), have nearly 35 years combined experience under their belt at DDB’s Windy City office.
Cimino (pictured right) started at the agency as a copywriter in 1993, then moved up to CD on accounts including Anheuser-Busch InBev and State Farm before assuming the GCD title on the McDonald’s account in 2006. Gross (pictured left), meanwhile, began as an AD at DDB in 1994 and eventually wound up as GCD on Bud Light (“Real Men of Genius,” for example), Bud Light Lime and Cars.com.
It appears that with their new titles comes an increased focus on increasing DDB’s digital presence, with Gross adding in a statement, “Bill and I will work incredibly hard to make the agency the most integrated, technologically advanced and forward-thinking shop in the industry.” Could be one hell of an undertaking, we think.