PRNewser AdsoftheWorld BrandsoftheWorld more TVNewser TVSpy GalleyCat AppNewser UnBeige 10,000 Words FishbowlNY FishbowlLA FishbowlDC MediaJobsDaily SocialTimes AllFacebook AllTwitter semanticweb.com

Colgate Reminds You to Brush, via Ice Cream

ice-cream.jpg

Y&R, Bangkok developed this execution for client Colgate. Rather than handing out free samples of Colgate products, people were given cotton candy and ice cream, according to AdsoftheWorld. The sticks holding the treats simply read, “Don’t Forget” and show the Colgate logo.

Credits &#151
Advertising Agency: Y&R, Bangkok,Thailand
Executive Creative Director: Marcus Rebeschini
Creative Director: Noppadol Utiswannakul/Shen Guan Tan
Copywriter: Chanissara Ngampan
Account Director: Ittawin Ngoenwichit
Account Manager: Natphon Pholsong
Account Supervisors: Jaime Prieto, Sanjay Bhasin
Producer: Amornmarn Rattanarakpinyo
Art Directors: Kijchapon Patiwongphaisarn, Somchok Kunjaethong
Photographers: Jasda Trivittayanuruk, Yoothana Sasanatiang
Production House: Fiftyone Bangkok Company Ltd.
Agency Producer: Amornmarn Rattanarakpinyo

Via AdsoftheWorld

More:Russell Simmons and WPP/Y&R May be Forming New Agency

MEDIABISTRO EVENTS

Use Social Media to Market Your Business

Launch a social media campaign that will build your brand and deliver results in our online Social Media Marketing Boot Camp starting June 7. Speakers include Abigail Cusick (Bravo Digital), Gregory Galant (Sawhorse Media), Alex Leo (Thomson Reuters Digital), Jim Tobin (Ignite Social Media), and many more. Read the reviews.