TVNewser TVSpy LostRemote SocialTimes AllFacebook FishbowlNY FishbowlDC PRNewser 10,000 Words GalleyCat UnBeige MediaJobsDaily

Colleen Decourcy On How To Win A Cannes Cyber Lion

How do you win a Cannes Cyber Lion? Colleen Decourcy, Chief Digital Officer of TBWA, has the answer. It comes around 45 seconds if you want to skip the run down of her resume. Bottom line: “No one needs another viral video.” :Cough, cough: To all those agencies (and you know who you are) who relay on “viral” videos to bolster your digital campaigns, did ya hear that? Did ya? The internet is a big, bad place. Let’s use it to its full potential, yeah?

More: Do You Support The Humanitarian Lion?

Mediabistro Course

Online Production for Writers and Editors

Online Production for Writers and EditorsStarting October 30, learn how translate your written work into multi-dimensional and editorially relevant digital content! In this course you'll learn how to navigate a CMS, crop, resize, and optimize photos, create graphics, enhance static text through HTML/CSS, and measure the effectiveness of your content using analytics. Register now!