There aren’t too many details surrounding this, um, rather interesting spot from o.b., the tampon brand from Johnson & Johnson, which if you remember apologized towards the end of last year for a shortage of the product. Anyhow, we’ve been told that this spot, which features a talking crab no less, comes to us from LBi. From the looks of it, this particular crustacean is rather resourceful, making use of applicators that pollute oceans on a daily basis. We don’t know whether to applaud the environmentally-friendly effort, slightly cringe or do both. We can at least say it’s an interesting take on a sandcastle.
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Learn how to use storytelling techniques and visual content to create and deliver successful pitches and presentations! Starting August 6, Amanda Pacitti, the manager of learning at Time Inc., will teach you the best practices for presentations, from using software like Prezi and Powerpoint, to writing your script, and using images, audio, and video to drive your points. Register now!