TVNewser TVSpy LostRemote SocialTimes AllFacebook FishbowlNY FishbowlDC PRNewser 10,000 Words GalleyCat UnBeige MediaJobsDaily

Creator of ‘Best Automobile Commercial Ever Made’ Passes Away

jameshartzell.jpg

The Detroit Free Press reports that James Hartzell, creator of “Baseball, Hot Dogs, Apple Pie, and Chevrolet” (below), which Car and Driver deemed the best car commercial ever in 2005, died from congestive heart failure over the weekend at the age of 78.

Hartzell was behind many campaigns but this Americana-themed spot, which he created in 1974 while at Campbell Ewald, is arguably his most memorable. Hartzell spent 27 years at C-E before retiring from his dual role of copywriter/VP in 1987. Jalopnik meanwhile offers a nice piece on why we’ll never see another ad like “Baseball, Hot Dogs…” again.

Mediabistro Course

Content Marketing 101

Content Marketing 101Get hands-on content marketing training in our brand new boot camp, Content Marketing 101! Starting September 8, digital marketing and content experts will teach you the tips and tricks for creating, distributing and measuring the success of your brand's content. Sign up before August 15 and get $50 OFF registration. Register now!